1. Promotion: Nike has many different was of sales and sponsorship. Nike uses coupons as one of there main ways to give customers rewards. they have a website with coupons for 40% and other deals. They also give cash back. Nike also has sponsorship with many big time athletes. Including Tiger Woods and Lebron James.
2. Marketing Information Management For Nike's marketing information they keep track of there sales. They are always checking which products sell best where. For example they know not to sell there winter coats in the summer in flordia. They check which products sell better online or in stores.
3. Financing Nike accepts all type pf payments from there costumers. They take cash credit debit and also checks.
4. Distribution: Nike uses retailers, there official online store, and retail outlets. Nike gets there products to people in many ways one of them is selling there products to other stores like Walmart or Target. This gives people more of a variety of store choice. They also ship things right to your house you can order things from the store if they are all out or from online.
5. Pricing: Nike has sales all the time. They have coupons online that you can use online or even in the stores. One of there products that is on sale right now is there Nike dri fit elite basketball shorts the original price is $32 now it is $25.90. Another product is there Lebron 15 the original price is $185 now they are $156. Another product is there Nike zoom fly's shoes they are originally $150 now they are $90.
6. Selling:Nike sells its products to retail accounts, through Nike owned retail stores and Internet websites, and through a mix of independent distributors and licensees. Nike also sells its products to wholesale customers and directly to consumers through its Direct to Consumer operations.
7. Product/ Service Management Nike sells shoes, apparel, Equipment and accessories. Nike sports shoes are there most popular product. Through out the last couple years they have improved this by adding more varieties to there shoe line. For example they changed from mostly running shoes to making tennis basketball and other sports including cricket.
