How Much does Is cost to aquire Information In the Information Economy?

1. Know your customer

1.1. Personalizes your product

1.2. differentiate your product

2. Freemium

2.1. Standerd Version

2.2. Beta free Version

2.3. versioning

3. Cost to market

3.1. distribution cost

3.2. Reproduction cost

3.3. Production Cost

4. Customer price observing

4.1. Observation filter

4.2. Group pricing

5. Lock In

5.1. Complementary products or goods

5.2. Switching product cost

6. Negotiation in the information Economy

6.1. Bargain to try to get the best deal possible

6.2. To try to look for other choices as well

7. Customer base in the information economy

7.1. Network reliance effect

7.2. Positive feedback loop or reviews