Blue Print Kajabi Flight Academy
by the billionaire girl
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Mission 1 [Find my Niche]
what am I already good at and
have experience in?
what would I love to make my
everything I am really interested
in? [tv shows, bands causes,
what themes do I see in the answers?
Mission 2-6 [Keyword
Research and Product
Use the Google External Keyword Tool to
discover search volume for my niche
create a list of 10 keywords
search competitor sites, review pricing, review marketing, review site presence, review advertising, solution they provide, what are the common themes among the
competitor sites, analyze sales pages
Repeat this mission 5 times
Mission 7 [Niche Conclusion &
Do Mission 2 five times to compare
What is the market potential? (how many
people can I reach)
What is the partnership potential?
How can I stand out from your competitors?
What is the income potential? (how much
money can I make)
Select the niche I'll move forward with
Mission 8 [Content Research]
Research forums, blogs and articles in
Ask myself what problems and/or challenges
does my market face?
Ask myself what solution is my market looking
Mission 9 [Ask my Potential
Survey my customers to find out what they are
looking for and ready to buy
Mission 10 [Review Sales Pages]
Research 5 more products in the competitive
What is my experience viewing competitor
sales pages? (do they make me want to buy)
What works on competitor sales pages?
What doesn't work on competitor sales pages?
Make a bullet point list of pros and cons
across all 10 sales pages which includes
products found in the product analyzation
Mission 11-13 [Review
Buy three competitor products that seemed
to be the most promising
Review the product thoroughly
In what format was it delivered? (ebook, audio,
video files, membership site)
How was the sales process?
Was the follow up email sequence after
How is the content quality?
How is the presentation?
Make a list of the pros and cons
Mission 14 [Product Outline]
Create a mindmap laying out the break down
of your product
mindmeister.com is a great mind mapping tool
Gather all the research information I put
together and review it at once; keyword,
forum, blog, article, competitive, market,
product and sales page research
Outline my introduction
What topics will I cover in my product?
What problem am I solving?
Outline my credentials
How can I relate to my audience
What is my personal experience with the
problem I am solving?
Outline my solutions
What solutions am I providing and what result
will be achieved?
Outline my summary
Create an overview of the last three things I
Outline my closing remarks
How can I encourage?
How can I confirm confidence my product is the
way to achieve what my market is looking for?
What bonus can I offer?
What testimonials do I have?
Mission 15 [Product Delivery Type]
After review all the competitive sites what
format do I want to use to deliver my product?
ebook, video, audio, membership site, etc
Mission 16 [Easy to Digest Product]
Decide how I want to split up the information in
my product so that it is easy to digest for my
Create an outline for each section
Mission 17 [Product Set Up]
Select the platform you will use to create your
product and learn how to set it up
eBook, Word to PDF, eBook Creation | eBookCake -
Membership Site, Membership site tool | Kajabi - http://www.kajabiapp.com/
Video and/or Audio, Membership site tool | Kajabi -
Teleseminars, Teleseminar tool | Instant
Webinars, Webinar tool | Meeting Burner http://meetingburner.com/
Combination of these, Platform that handles Video, eBook, Audio,
Membership | Kajabi -
Mission 18 [Create Content]
Write, video shoot or speak your content and
then upload it to the respective platform
Mission 19 [Create a Funnel]
Easiest way to create a funnel
Ready to build a real online business, Membership site tool | Kajabi -
Fast and dirty way to test an idea, Unbounce - http://unbounce.com/
Create a web page for people to land on when
first being introduced to you or your product
This page optimally has an area where the site
visitor can capture an email and receive a cool
PDF or access to a video
When using Kajabi you'll need to set up an
email list collection system
Email List system | AWeber -
Email List system | Mail Chimp -
Mission 20 [Study Types of Funnels]
Send traffic straight to Sales Page
Lead Capture page
giveaway a free piece of content
Free content and then site visitor is able to buy
full product via sales page
Multiple events you create that people want
join your mailing list, but can not yet buy your
product and then eventually you "open the
virtual doors" to sell your product
Mission 21 [Mapping My Funnel]
Map out how I want to lay out my product
Mind Mapping tool | Mind Meister
Mission 22 [Funnel Events]
What valuable content will I add into each
section of my funnel process?
Mission 23 [Funnel Squeeze Page]
What will the text be on the first page my site
visitors land on in my funnel process?
What content will I give away in exchange for
their email on that first squeeze page?
Mission 24 [Funnel Sales Page]
What will the text be on product sales page?
What worked with my competitors? (Did they
have a video, pricing, bonuses)
Mission 25 [Branding]
Tweak my funnel and sales pages so that they
look clean and deliver a clear message
Create a logo
Logo design | 99 Designs http://99designs.com/
Mission 26 [Funnel Integration]
Integrate all your tools together to create a
streamlines experience for your site visitors
Using Kajabi is the easiest non technical way
to integrate different contently types and funnel
Mission 27 [Funnel Testing]
Make sure I didn't miss anything in the site
For example, Did I create a Thank you Page?
Mission 28 [Get Traffic]
Building it DOESN'T mean they will come
Participate and be active in forums
Optimize my blog utilizing keyword research
Create videos based on keyword research
Set up advertising campaigns in Google
Adwords and Facebook
Mission 29 [First
How will I interact with my customers?
What is my customer service system?
Have I thanked my customers for purchasing my
Have I gotten feedback from my customers of
their purchasing experience?
Mission 30 [Fresh Content and
Consistently upload fresh quality content
Build a loyal community - focus on that 1st core
Be a part of my community