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UXD by Mind Map: UXD

1. UDX honeycomb

1.1. valuable

1.1.1. useful

1.1.2. desirable

1.1.3. accessible

1.1.4. credible

1.1.5. findable

1.1.6. usable

2. Activities

2.1. interaction design

2.2. user research

2.3. visual design

2.4. information architecture (IA)

2.5. front-end developement

2.6. writing / content

2.7. user testing

3. balancing act

3.1. innovation

3.1.1. desirability

3.1.2. feasibililty

3.1.3. viability (can grow to versions)

4. why UXD

4.1. do little , get huge value

4.1.1. system do everything beyond expectiation

4.2. social make failed experience wide

4.3. difficult to use , they'll abandon it (brand loyalty doesn't cared)

4.4. expect all channel , consistent in experience.

4.5. easy , simple to get the value , if not , there is no second chance.

4.6. because easy/simple make them enjoyable

5. what UXD

5.1. positive user exp

5.2. value to business

5.3. responding to behaviors

5.4. evolving about product

5.5. learning about users

5.6. value to users

5.7. spot between user's need , business gold and design is on brand

5.8. usability

5.9. about users and business

5.10. business golds + user/cust goals + user interface + back end process

5.11. identify the right problem to solve

5.11.1. meet user needs and business gold

5.11.2. ensure product meet/exceed user expectation

5.11.2.1. simple

5.11.2.2. cognitive load are minimized

5.11.2.3. clear feedback for interactions

5.11.2.4. error is minimized

5.11.2.5. mistake recover quickly

5.11.3. determine the feasibility of product

6. Tools

6.1. Analytics

6.2. Competitor Benchmarking

6.3. Contextual Research

6.4. Experience Maps

6.5. Guerilla Usability Testing

6.6. Expert Review

6.7. Ideation Workshop

6.8. Information Architecture

6.9. Lab Usability Testing

6.10. Personas

6.11. Prototyping

6.12. Requirement workshops

6.13. Stakeholder Interviews

6.14. Surveys

6.14.1. not data accuracy

6.15. Task Models

6.16. Wireframes

7. A/B Testing software

7.1. tracking

7.1.1. engagement

7.1.2. clicks

7.1.3. conversions

7.1.4. sign ups

7.2. Optimizely

7.2.1. measure

7.3. just one line code

8. content inventory software

8.1. content insight

8.2. screaming frog

8.3. xenu link sleuth

9. User Testing Software

9.1. silverback

9.2. loop 11

9.3. treejack

9.4. usertesting.com

10. analytics software

10.1. google analytics

10.2. clicky

10.3. woopra

11. technology change , people not

11.1. need visual system

11.1.1. no too many things on the screen.

11.1.2. things close together , they're related.

11.1.3. same color are related

11.1.4. red and blue are hardest color to look

11.2. make mistakes

11.2.1. prevent them

11.2.2. confirm the action if serious

11.2.3. easy to undo everything

11.2.4. tell what's wrong and what to do next

11.2.5. show me if system fix for me

11.3. cognitive limitation

11.3.1. I don't read , I scan

11.3.2. done in minute (or right now)

11.3.3. can't multi-task

11.3.4. need quidance

11.4. don't make me work or think

11.4.1. least amount of work to get the task done

11.4.2. show little information

11.4.3. show clickable

11.4.4. don't tell, show me

11.4.5. give only the stuff I need

11.4.6. system do more, I do less

11.5. Mental models

11.5.1. expectation come from experiences

11.5.2. Metaphors , eg. how to get from a to b

11.6. crave information

11.6.1. dopamine do seek information

11.6.2. often want more info than I can actually process

11.6.3. more choices feel like i'm in control , it's good

11.6.4. need feed back if system do something wrong.

11.7. like to be social

11.7.1. try to use technology to be social

11.7.2. looking to other people for guidance

11.7.3. feel indebted if you do me favor

11.7.4. show sample and I will doing it myself

11.7.5. Laughter is essential

11.8. my memory is complicated

11.8.1. always change

11.8.2. observe the action , not word

11.8.3. fragile , can make more error

11.8.4. cannot remember from one page to another

11.8.5. 3-4 things remember at a time