Supply Chain Management

Supply Chain Management

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Supply Chain Management by Mind Map: Supply Chain Management

1. Order fulfillment

2. Push v/s Pull supply chain

2.1. Push Model: stocks are produced on the basis of anticipated demand

2.2. Pull Model: stocks are produced on the basis of actual demand

3. Upstream Supply Chain

3.1. Relationship with suppliers

3.1.1. Make or Buy and outsourcing

3.1.2. Supplier Stretegy

3.1.3. Sources

3.1.4. Number of suppliers

3.1.5. cost, quality and speed of delivery

3.2. Use of information technology

3.2.1. E-Purchasing

3.2.2. E-sourcing

3.2.3. E-Payment

4. Role of E-Commerce in supply chain

5. Benefits of Supply chain

5.1. ❖ Inventory reduction ❖ Personnel reduction ❖ Productivity improvement ❖ Order management improvement ❖ Financial cycle improvement ❖ Information visibility ❖ New/improved processes ❖ Customer responsiveness ❖ Standardization ❖ Flexibility and globalization of performance

6. 8 Processes

6.1. Customer relationship management

6.2. Supplier relationship management

6.3. Customer service management

6.4. Demand management

6.5. Manufacturing flow management

6.6. Product development and commercialization

6.7. Returns management

7. Difference b/w Upstream and downstream

7.1. Meaning

7.2. Material

7.3. Information

7.4. Capital/ Finance

8. Downstream Supply Chain Management

8.1. Brand Strategy

8.2. Use of Information Technology

8.3. Customer's Relationship Management

8.3.1. Customers account profitability (CAP)

8.3.1.1. 5 Steps

8.3.1.2. 1. Analyze the customer base and split it into segments

8.3.1.3. 2. Calculate the annual revenues earned from the customer

8.3.1.4. 3. Calculate the annual costs of serving the segment

8.3.1.5. 4. Identify and retain quality customers

8.3.1.6. 5. Re-engineer/ eliminate the unprofitable segments

8.3.2. Customer's selection, acquisition, retention and extension

8.3.2.1. Customer selection

8.3.2.1.1. Who are we targeting?

8.3.2.1.2. What is their Value?

8.3.2.1.3. Where do we reach them?

8.3.2.2. Customer acquisition

8.3.2.2.1. Offline Techniques

8.3.2.2.2. Online Techniques

8.3.2.3. Customer retention

8.3.2.3.1. Emphasizing on meeting customer needs

8.3.2.3.2. Ensuring ongoing service quality

8.3.2.3.3. Using E-Techniques

8.3.2.4. Customer extension

8.3.2.4.1. re-sell

8.3.2.4.2. cross-sell

8.3.2.4.3. up-sell

8.3.3. Analysis of customers and their behaviour

8.3.4. Customers Lifetime value (CLV)

8.4. Relationship Marketing

8.4.1. Six Markets Model

8.4.1.1. Internal Markets

8.4.1.2. Supplier’s markets

8.4.1.3. Recruitment’s markets

8.4.1.4. Referral Markets

8.4.1.5. Influence Markets

8.4.1.6. Customer’s markets

9. Serive Level Agreements