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004- Changing the POD Sales Channel Strategy

Business
Burak Seyman

My strategy has been changed. It was testing products with Facebook Ads, sending customers to my own store, choosing the best product, and increasing the ad budget. Now, opening an Etsy shop for every niche audience, listing products to test and keep the best performings.

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004- Changing the POD Sales Channel Strategy by Mind Map: 004- Changing the POD Sales Channel Strategy

1. Strategy Change

1.1. OLD 1. Testing products with Facebook Ads 2. Sending customers to my own store 3. Choosing the best product 4. Increasing the ad budget

1.2. NEW 1. Opening an Etsy shop for every niche audience 2. Listing products to test 3. Keep the best performings

2. POD for Etsy is perfect fit

2.1. Etsy = "Shop for handmade, custom, and unique gifts."

2.2. POD = Customization and uniqueness

3. Etsy Learnings

3.1. Critical to learn the Seller Policy

3.2. Etsy has a special search engine and sellers should know Etsy SEO to rank their products

3.3. One Etsy seller account can open multiple shops