KOOMI CAMPAIGN

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KOOMI CAMPAIGN by Mind Map: KOOMI CAMPAIGN

1. MARKETING

1.1. Tagline

1.1.1. Guiltless Goodness

1.1.2. Be a Koomi Kada

1.2. Advertisment

1.2.1. Print Ads

1.2.1.1. Posters

1.2.1.2. Post Cards

1.2.1.3. Flyers

1.2.1.4. Magazines

1.2.1.5. News Paper

1.2.2. Social Media

1.2.2.1. Instagram

1.2.2.1.1. Aesthetic Photo Challenge

1.2.2.2. Facebook

1.2.2.3. Twitter

1.2.2.4. Youtube

1.2.2.4.1. Short Film

1.2.3. Radio

1.2.4. Jingle

1.2.4.1. Must contain the tagline

1.2.4.2. Catchy

1.2.4.3. Easy to Remember

1.2.5. TV commercials

1.3. Service

1.3.1. Fast

1.3.2. Long Distance Delivery

1.3.2.1. Grab Food

1.3.2.2. Food Pands

1.3.2.3. LalaMove

1.3.3. Reasonable Price for high quality products

1.4. Promotions

1.4.1. Promote healthy drinks

1.4.2. Promote Gut Health

2. AESTHETIC

2.1. Color Palette

2.1.1. White

2.1.2. Pastles

2.1.2.1. Purple

2.1.2.2. Pink

2.2. Instagramable

2.2.1. Foodgasm

2.3. Attractions

2.4. Customized Drinks

2.5. Interior Design

2.6. Koomi Kollectibles

3. PRODUCTS

3.1. Yogurt

3.1.1. HEALTH

3.1.1.1. Diet

3.1.1.1.1. Guilt-Free

3.1.1.2. Digestion

3.1.1.3. Protein

3.1.1.4. Energy boost

3.1.1.5. calcium

3.1.2. Drink

3.1.2.1. Aussie Blend

3.1.2.1.1. Sour

3.1.2.2. Filipino Blend

3.1.2.2.1. Creamy

3.1.2.2.2. Sweet

3.1.3. Probiotic

3.1.3.1. Friendly Bacteria

3.2. Koomi Klub Card

3.2.1. 5% Cashback for every purchase

3.3. Natural Sweetener

3.3.1. Honey

3.4. Purple Rice

3.4.1. Antioxidants

3.5. Oats

3.6. Cake

3.6.1. Waterberry

3.6.2. Choco Moo

3.7. Local Fruits

4. TARGETS

4.1. Market

4.1.1. Young Adults

4.1.2. Kids

4.1.3. Health Conscious People