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Business Technology for Global Collaboration by Mind Map: Business Technology for Global
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Business Technology for Global Collaboration

Guido Jouret

VP CTO Emerging Technologies

Trends Driving Business Complexity

Global value chains


4000 empoyees bring their own Macs

information overload

worker mobility

Connection people and info is hard

IT has had a text and data obsession

Challenge to explore video

video says it all

most immersive experience

64% of communication is non-verbal

one third of the human cortex is dedicated to vision

Lean Principles

eliminate waste

Cisco's Global Sales Meeting goes virtual, 19,000 attendees / 89 countries, Used Cisco TelePresence, WebEx, Cisco TV, Increased productivity, Reduced emissions, saved $70M travel/productivity

add value

Video surveillance + analytics at Cabela's, video analytics, scopix, align staff levels with customer traffic, detect and help un-aided customers, loiterer detection (?), no more than 3 customers in line at checkout, software counts people in line, 10% in rvenues, 23 M yearly benefit, $1.4M one-time investment

adding flexibility

P&G Telepresence, $40M annual travel savings, 1000 mtgs / month, 67% Utilization, ROI 3 months, use for focus groups

Video Strategy


Integration benefits

unlock from silos

Any content

End to End

Platform Systems Services

Cisco beliefs

video is at the heart of collaboration

embed in all collaborative tools

Own intranet is 65% video enabled

collaboration as the way to work

big announcement on Nov 9

why now

rising need for video

more video devices

more video apps

IT not ready, reduce complexity, accelerate deployment, optimize quality of experience


previous intranets

then extranets

next medianets




cisco telepresence

all did software, hardware and network

Key messages

Optimize networks for rich media

leverage broad range of video systems

don't think of as point solutions

all will blend eventually

don't think webconf vs e learn vs...

transform business with collaboration

IT can lead being an experience provider


Slingbox vs. medianet

slingbox is trying different things to make it work

network not optimized for changes in experience

have network do more heavy lifting rather than the software/hardware

past IT about streamlining transactions

future more about collaboration and self-serve




spoken narrative, New node

SEE ANSWER 35:00 track 4

regulatory obligations for video (36:30)

the technologies are evolving faster than the regulations