4.1. 1. Research o Pricing strategy o Social media platforms o Target audience
4.2. 2. Planning o Design logo o Define brand name o Define brand personality
4.3. 3. Preparing o Create survey
4.4. 4. Marketing o Set up Instagram account
5. Skills
6. Mindset
7. Education
8. Technology
9. Organisational
10. Commuication
11. Business
12. Management
13. Technology
14. Management
15. Marketing
16. Accounting
17. Business
18. Behaviour
19. Leadership
20. Opn to learn new things
21. Self-motivated
22. Organised
23. Resiliant
24. Risk taker
25. Negative mindset
26. People thinking my business has failed
27. Make it known it is a temporary buisness
28. Do no promote the buisness on my own socisl media platforms
29. Time management
30. Create a schedule/timetable
31. Spend enough time on the project
32. Do not fall behind in other modules
33. Marketing
34. Social Media
35. Instagram
36. Set up account
37. Follow relevant accounts
38. Create a startegy
39. https://www.instagram.com/baycampuscleans/
40. Progression
41. Evaluate
42. Analyse
43. What is working
44. What can be improved
45. Feedback and reviews
46. Brand Personality
47. Sincerity
48. Down-to-earth
49. Honest
50. Cheerful
51. Wholesome
52. Theme
53. Clean
54. Bright colours
55. Business name
56. Name ideas
57. Bay Campus Cleans
58. Cleaningatbay
59. BayCleaning
60. Cleaningbyalesha
61. Matches brand colours
62. Simple font
63. Names that are not already in use
64. The chosen name
65. Branding
66. Who?
67. Planning
68. Market research
69. I will create a survey that students across Bay Campus can access.
70. Questions such as: would you pay for cleaning services? How much would you pay for these services? Do you think it will benefit students across the campus?
71. I gained 20 responses from students of Bay Campus by sending it out through group chats.
72. What?
73. Swansea Bay Campus Students
74. Students that struggle maintaining the upkeep of their bedrooms.
75. All genders
76. Students over the age of 18 that attend Swansea University Bay Campus
77. Why?
78. Aims / Challenges I want to address
79. Help students maintain a clean, organised and tidy space.
80. Advantage students by developing thei time management skills - especially throughout their studies.
81. Living in a clean environment can boost productivity and motivation levels.
82. Improve mental health and mental well-being.
83. Support students
84. work experience
85. To pass the course
86. Help students find a balance between their studies and their living space.
87. To think like an entrepreneur
88. To earn a profit
89. Two services will be on offer:
90. 1. The clean is free if using the customers own cleaning products
91. 2. The customer can use for me to use my own Cleaning products for a small reasonable cost.
92. Opportunity or idea
93. Motivation
94. Wanting to pass the course
95. wanting to help stdents that are struggling
96. wanting the business to be successful
97. wanting to earn money
98. Abilities
99. work experience
100. from eduction
101. personallife
102. Project idea
103. Bakery stall
104. Cleaning business
105. Resources
106. Limited time
107. Other modules
108. The results from my survey
109. Question 1 - all students answerd yes to being interested in having an on site cleaning business for the campus.
110. Question 2 - How beneficial would this be to you? 70% said that the business would helo them maintain a clean and tidy space. 30% said they would smetimes use the service.
111. Quenstion 3 was a multiple choice question where it was asked if any of the statements were relevant to them. 70% chose "I struggle to keep my room clean and tidy", 15% said I struggle to stay organised and the other 15% responded that they do not need the services but believe it would help others.
112. My 4th question was " do you think the buisness would be successful. the overall results were that it will be very successful, it would help many students and that it has the chance to be successful.
113. the 5th question asked would they students pay for these services, the overall answer was they would liekly pay for it but this tied with my 6th question which was how much would they roughly pay. there was 3 categories: £1-£4, £5-£7, and £8-£10. 20% said they ould pay £1-4, 55% said they would spend around £5-7 and 25% would liek to pay £8-10 for the services.
114. My 7th question was an open response answer question. i asked for their opinions on having an on site cleaning business, the overall answers were very posiitve and most said they believed it would take the strain off of them to complete their studies, free up time to do other activities and improve their mental health.
