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TAP- Associate App により Mind Map: TAP- Associate App

1. Customer Profile

1.1. Self Profile

1.1.1. Demographic Information

1.1.2. Apparel Fit/Sizes

1.1.3. Genre Selection (Optional)

1.2. Family Profile

1.2.1. Demographic Information

1.2.2. Apparel Fit/Sizes

1.2.3. Genre Selection (choice)

1.2.4. Kid's Date of Birth, Age

1.3. Preferred Stores (to shop)

1.4. Custom Field Information (open-ended)

1.5. Customer choice of departments to be shown for promotional offers

1.6. Appointments

1.6.1. Create an appointment

1.6.2. Cancel an appointment

1.6.3. Appointment Follow-on Tasks ** Will need to be a menu option in the Associate fronting app

1.6.3.1. Reminders

1.6.3.1.1. for Customer

1.6.3.1.2. for Sales Associate/Service Associate in-store

1.6.3.2. Alerts for customers

1.6.3.3. Thank you Notes for utilizing the services

1.6.3.3.1. Cross-selling opportunities

1.6.4. Task Management for associates ** Will need to be a menu option in the Associate fronting app

1.6.4.1. Triggered creation of tasks as appointments-line -up

1.6.5. View an appointment

1.6.5.1. View the Appointment history

1.7. Address Book

1.7.1. Create Shipping Address Book Entry

1.7.2. Update Shipping Address Book Entry

1.7.3. Delete Shipping Address Book Entry

1.7.3.1. Validate Address entry added using external Shipping API's

1.7.4. Add Billing Address(s) to re-use to save re-entry at checkout

1.8. Create Multiple Wishlist s

1.8.1. Add items to a wish list

1.8.2. Remove items from the wishlist

1.8.3. Add Multiple Wishlists

1.8.4. Remote Single/Multiple Wishlists

2. Create Cart

2.1. Add items for immediate pickup

2.2. Items for pick up at remote locations

2.3. Buy Online- Pick and Pay in Store

2.4. Buy and Pay Online- Pick in Store

2.5. Add line items to be shipped directly to the customer's desired shipping address

3. Store Locator

3.1. By Postal Code

3.2. By GPS co-ordinates

3.3. By State

3.4. By Region

3.5. Store Departments

3.6. Store Facilities

3.7. Store Maps

3.7.1. Static Maps

3.7.2. Dynamic Maps

3.7.2.1. You are here

3.7.2.2. In-Store Navigation (will require additional hardware)

3.7.2.3. Click to Zoom on maps to find brands stocked in a department

4. In-store Navigation

4.1. Zoom into a specific department (in store map view)

4.2. Check to see what promotions does the aisle has to offer

4.3. See any new product launches in the department that the customer is browsing in the map

4.4. Render coupons as the customer navigates to the specific department

4.5. Render the entire store-wide promotions

4.6. Use Customer Shopping List

4.6.1. Represent location of items on the shopping list in the in-store navigation map

4.7. Promotional Offers on products near you in-store

5. Customer Assistance Services

5.1. Able to view customer in-store requests for additional information

5.2. Able to answer the customer queries over IM conversation

5.3. Able to answer the customer queries over telephonic conversations

5.4. Able to view the location of the customer in the store and an ability to view an optimal path for navigating within the store to reach the customer? Similar to walking directions in Google Maps

5.4.1. Will this be an overkill ?!?

6. Associate specific Events

6.1. Add an associate record to the transaction or order (commission calculation)- should be privileged

6.2. Ability to provide Associate level discounts (different levels of discounts) depending on associate's qualification of providing discounts

6.3. Performing Price Overrides and Price Matching on order/transaction line items

7. Key Performance Indicators (for Store Managers)

7.1. Average Basket/Cart Size (Checked Out)

7.2. Repeat purchases (for niche products like perfumes, etc.)

7.3. Number of products/orders added to shopping cart from product details page

7.4. Number of user information requests generated from Product Detail Pages

7.4.1. Will provide insights like not enough product detail information provided in the Product Detail Page

7.5. Number of Products/Orders created from Upselling and Cross-selling e-marketing spots

7.6. Total Number of Product Views

7.7. Total Number of Shoppers who logged into the In-Store App/ Customer App from within the store

7.8. Number of Products/Orders added to shopping cart from Search

7.9. Device Statistics like Make, Model, Operating System, Version, etc.

7.9.1. Will provide retailer with an insight into what should be the test bed of devices to devise a test strategy for the mobile application

7.10. Number of Products/Orders created from the Promotions/Coupon Qualifiers

7.11. Number of Products/Orders created from the Product Recommendations (carousels)

7.12. Out-of-Stock Items

7.12.1. Number of Orders created with alternate product offerings

7.12.1.1. Will help us gauge the effectiveness of the mapping for alternative items

7.13. Virtual Shopping Cart Abandonment(s)

7.14. Virtual Shopping Cart Line Item Abandonment(s)

7.15. Average Order Value

7.16. Returns/Refunds

7.16.1. Will be effective to capture the reason for return/refund

7.16.1.1. Customer Service Associate Misguiding

7.16.1.2. Product does not do what it is supposed to do

7.16.1.3. Product does not meet the expectations

7.16.1.4. Pricing

7.16.1.5. Any other issue found with the product/retailer process

7.17. Total Visits/Accessed from the device

7.18. Total Check-outs performed from the app

7.19. High Networth Transactions

7.20. Appointments

7.20.1. Product addition into cart source assuming that the retailer has integrated the rest of the channels to serve omni-channel experience to its customers

7.20.1.1. Website

7.20.1.2. TAP

7.20.1.3. Kiosk

7.20.1.4. Call Center

7.20.1.5. Physical Catalogue

7.20.1.6. Coupon Qualifier

7.20.1.7. Shopping List

7.20.1.7.1. Effectiveness of the Shopping List

7.20.1.8. Wish List

7.20.1.8.1. Effectiveness of the Wish Lists

7.20.1.9. Others, if any....

7.20.2. Appointments Created

7.20.3. Appointments Status (Transition)

7.20.4. Appointments Completed

7.21. List of Order/Transaction Lines removed from the order (after they have been added

7.22. Total Promotions Sold across the catalog

7.23. Crash Statistics

7.23.1. App Crash

7.23.2. Crash Date-Time

7.23.3. Crash - Capture Associate/Customer operating the app information

7.23.4. Crash Log, if any

7.23.5. User to provide free flow feedback to help with troubleshooting if the APP has the ability to recover and present a safe state

7.24. Proximity Sensor Couponing

7.24.1. Average Coupons Usage

7.24.1.1. by customer

7.24.1.2. by store...

7.24.2. Number of Coupons provided

7.24.3. Coupons saved to the Wallet/Vault

7.24.4. Coupons removed from the Wallet/Vault (unused)

7.24.5. Number of coupons used

8. Security Access Privileges

8.1. Login using Associate Credentials

8.2. Login using Badge Swipe

8.3. Login using Barcode embedded on badge

9. Customer record access

9.1. Swipe customer loyalty card

9.2. Customer Information

9.2.1. Hand Phone Number

9.2.2. First Name, Last Name, Email Address, etc.

10. Catalog Access

10.1. Browse

10.1.1. Browse through multiple departments

10.1.1.1. Sort

10.1.1.1.1. Lists by Ascending

10.1.1.1.2. Lists by Descending

10.1.1.2. Filter

10.1.1.2.1. Dynamic Filters

10.1.1.3. Product Hierarchy Accommodation

10.1.1.3.1. Level 0 > Level 1 > Level 2 > Level 3 > Level 4

10.1.1.3.2. ...n

10.2. Department>Sub-Department>Class>Sub-Class> Style> SKU/UPC

10.3. Search

10.3.1. Text search

10.3.2. Suggestive Search

10.3.2.1. More like this....lists

10.3.3. Suggestive Search and Buy button within the search results (for FMCGs)

10.3.4. Synonym Based Search

10.3.5. Present Product Promotions as part of the search results

10.3.6. Faceted Search

10.3.6.1. Unique Field Values

10.3.6.2. Explicit Queries

10.3.6.3. Date Ranges

10.3.6.4. Numeric Ranges/Pivot

10.3.7. Keyword

10.3.8. Wildcard based Search

10.3.9. Spell Correction

10.3.9.1. for user queries/search strings

10.3.10. Sorting

10.3.11. Rule-based

10.3.12. Proximity Sensitive Search

10.3.12.1. Products near you in-store

10.3.12.2. Coupons available on products near you in-store

10.4. Product Scan

10.4.1. Finding basic information about the product

10.4.2. Find related products

10.4.3. Price Comparison

10.4.3.1. Third-Party tools integration, if any

10.5. Product Comparison Tool

10.5.1. Drag and Drop

10.5.2. Check Boxes or User Actions to add products to comparison tool to provide with a feature wise comparison

10.6. Product Detail Page

10.6.1. Rich Content

10.6.1.1. Images

10.6.1.2. Videos

10.6.1.3. User-Contributed Content

10.6.2. Product Title

10.6.3. Variations representation

10.6.3.1. Size

10.6.3.2. Colour

10.6.3.3. Size and Colour

10.6.4. Pricing Information

10.6.4.1. Promotional Information, if any

10.6.5. Add to...

10.6.5.1. Cart

10.6.5.2. Wishlist

10.6.5.3. Shopping List

10.6.5.4. Gift Registry

10.6.6. Frequently bought together items listing

10.6.7. Product Specifications

10.6.8. Technical Specifications/Details

10.6.9. Additional Information

10.6.10. Product Description

10.6.11. Customer Reviews and Ratings

10.6.12. Information fed from social networking channels relatd to product

10.6.13. Inventory Information

10.6.13.1. In-stock

10.6.13.2. Out-of-stock

10.6.13.3. x units left

10.6.13.4. Discontinuation Notices

10.6.13.5. Product Recall Information