The Brainstorm Facilitator. Client Ideation Strategy Case Study

1. Preparation

1.1. Problem Definition. Ideation Challenge

1.2. Determine Participants

1.3. Set context. Clarify outcomes. Address expectations

1.4. Custom Design

1.5. Publicity

2. Follow Up

2.1. Meeting

2.2. Phone, Email, IM

2.3. Virtual Meeting

3. Report

3.1. Key Findings

3.2. Mind Map

3.3. Idea Chart

4. Insight

4.1. Possibility Index

4.2. Future Pull

4.3. Visualization

5. Evaluation

5.1. Evalu8 Matrix

5.2. POWER

5.3. PMI decision Making Tool

5.4. C5

5.5. OAS Opportunity Assessment System

5.6. Online Voting

5.7. SMS Voting

6. Incubation

6.1. 1 day - 1 week

7. Brainstorming Sessions

7.1. Session 1

7.1.1. Full Day

7.1.2. Management

7.1.3. Off Site

7.2. Session 2 and 3

7.2.1. 2 Half Days

7.2.2. Mix - Staff, Suppliers, Outsiders

7.2.3. Off Site

7.3. Virtual - Online & SMS

7.3.1. Team - Global

7.3.2. Ideas Campaign - Day, Week, Month

7.3.3. Staff - Customers - Suppliers - Stakeholders

8. Brains Trust

8.1. Philosopher

8.2. Artist

8.3. Teenager Girl

8.4. Teenager Boy

8.5. Naturalist

8.6. Mathematician

8.7. 8 Year Old Boy

8.8. 8 Year Old Girl

9. Idea Management

9.1. BB Idea Toolbox

9.2. id8 Collaborative Online Brainstorming

9.3. SMS Idea Box