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Recent Facebook Technologies by Mind Map: Recent Facebook Technologies
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Recent Facebook Technologies

Analytics, called "Insights For Your Domain"

Track numbers of users, volume of content shared, site response time

Detailed demographics of users and how they are sharing application

Doesn't compete with Google Analytics yet in detailed traditional analytics

Facebook credits

Payment system for facebook apps

You can earn credits through credit-card reward programs or other methods

Facebook has official help on this for end users

Open graph protocol

Lets people establish relationships with any page on the web

Lets you represent anything (restaurant, person, movie) with a page and tell facebook "this is that thing," the way you used to with facebook pages

Basically makes all pages potentially "facebook" pages

The Open Graph protocol enables you to integrate your web pages into the social graph. It is currently designed for web pages representing profiles of real-world things — things like movies, sports teams, celebrities, and restaurants. Once your pages become objects in the graph, users can establish connections to your pages as they do with Facebook Pages.

Powers the social plugins

Powered by RDFa

Social plugins

There's a handy JS API that lets you drop these in with a line of HTML

Like button

Activity Feed

Login with Faces

Facepile

Comments

Livestream

Like Box

Instant Personalization

Lets sites access certain personal data about users without those users giving access through facebook connect

Allows sites to customize for users automatically

This has caused some backlash, according to RWW

This is partner-only currently

Social bar

Rests at the bottom of the browser

Lets users share and chat

Code for this is available on GitHub

Not widely rolled out yet

This is probably another social plugin

Criticisms

Technology is only sorta-open

DataPortability.org has an excellent roundup of this

Privacy-policy changes were handled in a way that scared users

Privacy Flaws are emerging in the API

Open Graph API

Allows developers to access data from facebook's graph

Allows third-party sites to import user graph data

Works in conjunction with the new authentication system based on OAuth 2.0 to securely authorize sites to access graph data