Uncovering growth opportunities through data science and behavioral analytics

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Uncovering growth opportunities through data science and behavioral analytics by Mind Map: Uncovering growth opportunities through data science and behavioral analytics

1. Ann Johnson, CEO at Interana

1.1. @stimmlet

1.2. https://www.linkedin.com/in/ann-stimmler-johnson-32722a2

2. Behavioral Analytics

2.1. How are things moving through time?

2.2. What patterns are moving through your product?

2.3. How and why the users of your app behave.

3. You can't grow what you can't measure