8TH AFFILIATE Q&A WEBINAR (July 12, 2017)

1. Copywriting

1.1. Definition:

1.1.1. Salesmanship in print

1.1.2. Conversation between parties asking a transaction to take place.

1.2. Direct Response Copywriting

1.2.1. Writing advertisements that:

1.2.1.1. Offer something of value

1.2.1.2. Educate a prospective buyer

1.2.1.3. Ask the prospective buyer to take an action

1.2.2. Nowadays, we get data if the copy converts almost immediately

1.3. Headlines

1.3.1. A person thinks for 2-3 seconds before deciding to open or delete/archive an email.

1.3.2. Tips:

1.3.2.1. Check out headlines from online news outlets

1.3.2.1.1. Focus on 'descriptive' headlines

1.3.2.1.2. Select your favorite sites

1.3.2.1.3. Example:

1.3.2.1.4. Use a swipe file

1.3.2.2. Malcolm Gladwell

1.3.2.2.1. Blink

1.3.2.3. Your headline should be:

1.3.2.3.1. Contrarian

1.3.2.3.2. Going against common wisdom

1.3.2.3.3. Fresh

1.3.2.3.4. Sparking curiosity

1.3.2.4. Test, test, test your headline

1.3.2.5. Don't clickbait

2. WebinarJam 3.0

2.1. There are too many features.

2.1.1. The best way to promote it is through an analogy of the benefits your audience will receive.

2.1.1.1. "What's in it for me?"

2.2. JamCast Technology

2.2.1. It will be a new service add-on to WebinarJam

2.2.1.1. Minimal fee!

2.3. Official Launch of All New WebinarJam

2.3.1. All New WebinarJam Launch Calendar

2.3.2. August 14 - September 1

2.3.3. On Sep 1st, the special offer (bonus package) will end.

2.3.4. We will provide all new copy and images for your promotions.

2.4. Always check:

2.4.1. Monthly Promotions for WebinarJam, EverWebinar or Kartra

3. Copywriting Mindset

3.1. Be mindful of ideas that spark your next copy

3.2. There needs to be "freshness" in order to write copy creatively and enjoyable.

3.2.1. If you do it almost everyday, you need inspiration.

3.3. Effective way is to 'emulate' great copywriters on how they write copy.

3.4. Do framing

3.4.1. Have "themes" for your copy.

4. GET SUPPORT NOW!

4.1. JV and Affiliate Support Page

4.1.1. https://jv.genndi.com/support

4.2. Facebook Page

4.2.1. Click on the arrow

4.2.2. Our entire partnership team looks at this Facebook Page

4.3. Send us an email

4.3.1. [email protected]

4.4. Lawton Chiles

4.4.1. Chief Copywriter

5. Collaborate with us!

5.1. Please send your ideas, content, and topics you want to be discussed in the Q&A Webinars

5.2. Become a Co-Presenter of the weekly Q&A Webinars

6. Webinar Replay

6.1. Click on the arrow

7. Answers to Affiliates' Questions

7.1. Example: If you have 'Accountants' as an audience

7.1.1. Showcase "freedom" and "leverage" as your theme

7.1.1.1. Promote the one-to-many benefit of webinars

7.1.1.1.1. Show WebinarJam as a great tool

7.2. Kartra

7.2.1. Open to beta

7.2.1.1. probably mid-August, possibly early September

7.2.1.2. Go to:

7.2.1.2.1. Kartra

7.3. Great Buzzsumo article

7.3.1. How We Went Viral: Lessons in Promoting Content with Influencers, Ads and PR

7.4. Genesis Digital takes care of it's customers and partners.

7.4.1. If you purchase WebinarJam now, you will get all the bonuses when the launch occures.

7.4.2. We give incentive to early adopters.

7.4.3. WebinarJam upgrade is for FREE!

7.5. The old version of WebinarJam won't be sold anymore after the launch

7.5.1. No more support either.