Globalization

1. Foreign Direct Investment

1.1. This investment generate Global Business

1.1.1. Global business allows to Multinational Enterprise for compete in national markets

1.1.2. One perspective is Resource-Based View focused on company performance based on its internal resources and capabilities

1.2. Through International Business

2. Economic Market

2.1. Emerging economy influenced the internationalization of companies

2.2. Base of the Pyramid is the largest socio-economic group, with the characteristic of being in a situation of poverty

3. Purchasing power parity

3.1. Is use for compare the standard of living between different countries

3.2. It is done taking into account the Gross Domestic Product of each country

4. Expatriate Manager

4.1. Person who works as manager outside of his or her native country

4.2. receive an International Premium

5. Institutions

5.1. Provide the formal and informal rules

5.2. Institution-based view is a perspective determined by the institutional frameworks

5.2.1. Institutional Framework

5.2.1.1. Formal Institutions refers to laws

5.2.1.2. Informal Institutions refers to culture

6. Liability of foreignness

6.1. is the disadvantage that foreign companies get in foreign countries

7. Globalization

7.1. Integration of countries of the world

8. Semi-globalization

8.1. There are borders, it means that it is a partial globalization

9. Non-governmental Organizations

9.1. Environmentalist or human rights activists groups

10. Economic Power

10.1. Association of emerging economies BRICS Brazil, Rusia, India, China and South Africa

10.2. Triad, are the three regions that dominate the world economy. North America, Western Europe, and Asia-Pacific