1. Choice of formation of organization
1.1. Initial cost
1.2. Liability
1.3. Continuity
1.4. Managerial ability
2. Marketing cooperative society
3. Type Of Organization
3.1. Sole Proprietorship
3.1.1. Features
3.1.1.1. Ease Of Formation and Closure
3.1.1.2. Liability
3.1.1.3. No Separate Entity
3.1.1.4. Full Control
3.1.1.5. Lack Of Business Continuity
3.1.1.6. Sole Risk Bearer and Profit Recipient
3.1.2. Merit
3.1.2.1. Quick decision making
3.1.2.2. Confidentiality
3.1.2.3. Ease of formation and closer
3.1.2.4. Direct incentive
3.1.2.5. Sense of accomplishment
3.1.3. Limitations
3.1.3.1. Limited resource
3.1.3.2. Unlimited liability
3.1.3.3. Limited life of business
3.1.3.4. Limited managerial ability
3.2. Partnership
3.2.1. Features
3.2.1.1. Formation -Agreement
3.2.1.2. Liability -unlimited
3.2.1.3. Mutual agency
3.2.1.4. Continuity
3.2.2. Merits
3.2.2.1. More funds
3.2.2.2. Ease of formation and closer
3.2.2.3. Balanced decision making
3.2.2.4. Secrecy
3.2.2.5. Sharing of risk
3.2.3. Limitations
3.2.3.1. Unlimited liability
3.2.3.2. Limited resource
3.2.3.3. Possibility of conflicts
3.2.3.4. Lack of continuity
3.2.4. Types of Partner
3.2.4.1. Active partner
3.2.4.2. Sleeping partner
3.2.4.3. Secret partner
3.2.4.4. Nominal partner
3.2.4.5. Partner by Estoppel
3.2.5. Types of partnership
3.2.5.1. Partnership at will
3.2.5.2. Particular partnership
3.2.5.3. General partnership
3.2.5.4. Limited partnership
3.3. Joint Hindu Undivided Family
3.3.1. Features
3.3.1.1. Ease of formation
3.3.1.2. Liability
3.3.1.3. Control
3.3.1.4. Continuity
3.3.1.5. Minor member
3.3.2. Merits
3.3.2.1. Effective control
3.3.2.2. Continue of business existence
3.3.2.3. Limited liability of members
3.3.2.4. Loyalty and cooperation
3.3.3. Limitations
3.3.3.1. Limited resource
3.3.3.2. Unlimited liability of Karta
3.3.3.3. Limited managerial skills
3.3.3.4. Dominance of Karta
3.4. Cooperative Society
3.4.1. Features
3.4.1.1. Voluntary membership
3.4.1.2. Legal status
3.4.1.3. Limited liability
3.4.1.4. Control
3.4.1.5. Service motive
3.4.2. Merits
3.4.2.1. Ease of formation
3.4.2.2. Limited liability
3.4.2.3. Stable existence
3.4.2.4. Support from government
3.4.3. Limitations
3.4.3.1. Limited resources
3.4.3.2. Lack of secrecy
3.4.3.3. Government control
3.4.3.4. Differences of opinion
3.4.3.5. Inefficiency in management
3.4.4. Types of cooperative societies
3.4.4.1. Consumer cooperative societies
3.4.4.2. Producer cooperative society
3.4.4.3. Farmer cooperative society
3.4.4.4. Credit cooperative society
3.4.4.5. Cooperative housing society
3.5. Joint Stock Company
3.5.1. Features
3.5.1.1. Separate legal entity
3.5.1.2. Artificial person
3.5.1.3. Liability
3.5.1.4. Perpetual succession
3.5.1.5. Control
3.5.1.6. Risk bearing
3.5.1.7. Formation
3.5.2. Merits
3.5.2.1. Limited liability
3.5.2.2. Transfer of interest
3.5.2.3. Perpetual existence
3.5.2.4. Scope for expansion
3.5.3. Limitations
3.5.3.1. Complexity in formation
3.5.3.2. Lack of secrecy
3.5.3.3. Delay In Decision Making
3.5.3.4. Conflicts in interest
3.5.3.5. Numerous regulations
3.5.4. Types of company
3.5.4.1. Private company
3.5.4.2. Public company
3.5.4.3. One person company