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Best Marketing Analytics Tools 2021

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analytic edge

3rd August 2021 – Analytic Edge, a leading provider of marketing and sales analytics solutions participated in a panel discussion at the Virtual Martech Summit, Europe held on 22nd July 2021. Stephen Lane, General Manager, UK joined Gabriel Matwiejczyk from Facebook and Piotr Kociszewski from Unilever for a panel discussion titled “The Rise of Self-Serve Marketing Mix Modelling (MMM)”. The panel discussed how MMM Software as a Service (MMM Saas) is helping advertisers accelerate their marke...

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Best Marketing Analytics Tools 2021 von Mind Map: Best Marketing Analytics Tools 2021

1. Assortment Optimization

2. Analytic Edge is an analytics company that leverages technology and advanced analytics to help brands make data-based marketing decisions. Their flagship solution Demand Drivers™️ is an AI-driven Marketing Mix Modeling platform that analyses marketing spends versus performance in real time and provides actionable insights to guide future marketing investments. Demand Drivers™️ also offers do-it-yourself options that provide easy scalability and allows brands to run analytics in-house – faster, cheaper, and on-demand. Analytic Edge works with clients across industry verticals such as consumer packaged goods, retail, financial services, travel and hospitality, healthcare and pharma, automotive and many others. The company has offices in India, Singapore, US, Canada, Mexico, Brazil, Argentina, UK, Switzerland, UAE, South Korea, China, Japan, Australia and New Zealand. For more information, visit www.analytic-edge.com