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BNPL.com von Mind Map: BNPL.com

1. Ongoing content publishing

2. Monetization

2.1. Featured BNPL vendors

2.2. Display ads from Google adsense

2.3. Affiliate marketing

2.4. Sponsored post

3. The Plan

3.1. Phrase one

3.1.1. Website development

3.1.1.1. Wordpress CMS on the front end

3.1.1.2. Website design should be simple and straightforward, focus on content

3.1.2. Content Strategy

3.1.2.1. FAQ keywords on all the Buy now pay later (SEE ATTACHMENT)

3.1.2.2. Featured BNPL merchant products into blog post (SEE ATTACHMENT)

3.1.2.3. Featured BNPL vendors at different countries

3.1.2.4. Buying guide content angle

3.1.2.5. Google my business listing if possible

3.1.2.6. Product reviews to capture product keywords, see example

3.1.3. SEO Strategy

3.1.3.1. Google analytics setup

3.1.3.2. Google search console setup

3.1.3.3. SEO Setup

3.1.3.3.1. Technical setup on wordpress

3.1.3.3.2. Onpage for key pages

3.1.3.3.3. Offpage (backlinks)

3.2. Phrase two

3.2.1. Ecommerce setup

3.2.1.1. Individuals product pages, then direct them to correct BNPL vendor page (SEE ATTACHMENT)

3.2.1.2. Product aggregator featured BNPL merchant product (SEE LINK example and click)

3.2.2. Ongoing SEO

3.3. Phrase three (reusable traffic)

3.3.1. Social media marketing

3.3.2. Email marketing

3.3.3. Short reels or video for different products

4. Objectives

4.1. The authority site for all BNPL related information

4.2. Capture as many BNPL keywords on search

5. BNPL Association

5.1. Register all the countries domains

5.2. BNPL Certification