EM

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EM von Mind Map: EM

1. When

2. Todos

2.1. How many SAP customers in India

2.1.1. How many of them are Mobile enabled

2.1.2. How many are CRM customers

3. Links

3.1. http://www.nasscom.in/mobility-move-india?fg=162893

3.2. http://www.cio.in/topstory/how-4-companies-use-mobile-apps-to-court-customers

3.3. http://www.cxotoday.com/story/enterprise-mobility-market-to-touch-140-billion-by-2020/

3.4. http://zinnov.com/news.php?ev_id=62&PHPSESSID=94b84c7584314911c447cdd640b906c1

3.5. http://aegisedu.org/Masters%20Program%20in%20Enterprise%20Mobility%20Ver%201.1.pdf

3.6. http://blog.dronamobile.com/enterprise-mobility-in-india-is-huge-growing/

3.7. http://www.idc.com/research/viewtoc.jsp?containerId=IN2577420V

4. Why

4.1. EM helps organizations increase efficiency and enhance brand presence

4.2. Problems with existing UIs - Ex. SAP - SAP GUI, Web UI, websites

4.3. EM provides ubiquitous access to Enterprise Data and Round the clock decision making

4.4. BYOD - almost everybody has a device - Consumerisation of IT

4.5. The Market is ready

4.5.1. Mobile market

4.5.1.1. Gartner projects tablet shipments to grow 67.9% in 2013 -- to reach 202 million units shipped -- while the mobile phone market will expand 4.3% to hit volumes of more than 1.8 billion units.

4.5.1.2. International Data Corp. also sees 2013 as a watershed year for smartphone adoption. This will be the first time that more smartphones are shipped than feature phones, accounting for more than half (52.2%) of all mobile phones deployed worldwide, according to IDC's most recent forecast.

4.5.1.3. See more at: http://www.cio.in/topstory/how-4-companies-use-mobile-apps-to-court-customers#sthash.KCZue0tz.dpuf

4.5.2. EM Market

4.5.2.1. Nasscom report http://www.nasscom.in/sites/default/files/researchreports/Enterprise_Mobility_Exec_Summary_0.pdf

4.5.2.1.1. EM market is growing at a CAGR of 15%

4.5.2.1.2. Determine India's share of the pie

4.5.2.1.3. USD 140 billion opportunity by 2020

4.5.2.2. Aberdeen report: https://drive.google.com/file/d/0B1uxHZLl0IDWQ1h6bFd5ZHJtMnc/edit?usp=sharing

5. What

5.1. India specific innovative Enterprise apps that leverage the device specific capabalities

5.1.1. GPS based time recording

5.1.2. Generic Mobile apps

5.1.3. Virtual reality ordering

5.1.3.1. http://venturebeat.com/2013/10/29/oculus-rift-ios/

5.1.4. Plan-My-Day App

5.1.5. The Enterprise Social Network aka Chatter

6. How

6.1. Smaller, focussed players have the first mover advantage - Traditional IT players have been slow to react

6.2. Our experience in EM