User Profile
von Evan Crompton
1. Demographic
1.1. Suburb
1.2. Age
1.3. Gender
2. Lifestage
2.1. Family
2.2. Employment
2.3. Income
3. Media
3.1. Time
3.2. Channels
3.3. Behaviours
4. Brand
4.1. Awareness
4.2. Consideration
4.3. Advocacy
5. Products
5.1. Items
5.2. Channels
5.3. Upgrades