MARCUS TANDLER SEO Will Never Die!

1. Google current topics

1.1. speed

1.1.1. pagespeed insights

1.1.2. Google Cloud Platform

1.1.3. AMP - Google

1.1.4. PWA

1.2. mobile-first index

1.2.1. mobile vs desktop

1.3. IoT

1.3.1. app content - same importance as web content

1.4. URLs not needed anymore

1.5. Json-LD

1.6. Schema

1.7. Access to 70% of the credit card transaction information in US

1.8. SERP Scraping

1.8.1. black hat

1.9. With Good SEO, you get a chance

1.9.1. Watch CTR

1.10. Voice Search

1.11. Position Zero

1.11.1. google snippet

1.11.1.1. Put the question in the title

1.11.1.2. 30-50 words answer

1.11.1.3. Image

1.11.2. What questions do your customers have?

1.11.3. find snippets that can be improved, do it, and take position zero

1.12. iOS vs. Android

1.12.1. Downloads

1.12.2. Revenue

2. Marcus Tandler

2.1. Ryte - office in madrid

2.2. Twitter

3. Resrouces

3.1. Slides

3.1.1. 1

3.1.2. 2