7 Functions of Marketing for Apple

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7 Functions of Marketing for Apple par Mind Map: 7 Functions of Marketing for Apple

1. Product/Service Management

1.1. iPhone, iPad, MacBook Pro. Changed the iPhone - making the iPhone X adding new features such as face ID, Power Efficiency, Wireless charging and is Water and dust resistance.

2. Selling

2.1. Products can be bought online or in stores all around the country.

3. Marketing Information Management

3.1. The Apple company gets customer satisfaction data through surveys and by customer reviews on their products. Three questions: What features would you like to be included in our upcoming products? What feature do you find the least useful on your iPhone? How often do you use our product throughout your daily life?

4. Financing

4.1. The Apple company accepts cash, debit, credit and gift cards.

5. Distribution

5.1. The Apple company distributes their products to customers in the Apple Store, through chain stores, and by delivery in trucks or planes.

6. Promotion

6.1. Save up to $20 on iPad for Students and Educators + Free Shipping. Only at the Apple Store for Education.

7. Pricing

7.1. iPhone X: $999.00, iPad Pro: $799.00, MacBook Pro: $1,299.00. Black Friday 2017: Target is offering a $250 Target gift card with the purchase of an iPhone 8 or an iPhone 8 Plus on an installment plan from Verizon, Sprint, or AT&T.