مفاهيم في التعليم العالي اقتبست من قطاع الأعمال Higher Education Concepts Adopted from Corporate ...

1. Customer Relationship Management (CRM) إدارة علاقات العملاء

1.1. Exploitation of CRM for Strategic Marketing in Higher Education: Creating a Knowledge-based CRM Framework for Swedish Universities http://amzn.to/XubTtI

2. Learning Organization/ Fifth Discipline (Peter Senge) المؤسسة المتعلمة

2.1. Creating learning organizations in higher education: applying a systems perspective http://www.emeraldinsight.com/journals.htm?articleid=1853416

2.2. Schools That Learn (Updated and Revised): A Fifth Discipline Fieldbook for Educators, Parents, and Everyone Who Cares About Education http://amzn.to/V2PaEG

3. Balanced Scorecard بطاقة الأداء المتوازن

3.1. Successful Applications of the Balanced Scorecard in Higher Education http://1.usa.gov/VgJCMk

4. Knowledge Economy اقتصاد المعرفة

4.1. The Innovative University http://www.amazon.com/The-Innovative-University-Education-Jossey-Bass/dp/1118063481/ref=pd_rhf_dp_s_cp_3_AM23

4.2. The Indispensable University: Higher Education, Economic Development, and the Knowledge Economy http://amzn.to/SsR0BT

5. Quality Management إدارة الجودة

5.1. Lean Higher Education http://www.amazon.com/Lean-Higher-Education-Increasing-Performance/dp/1439814651/ref=pd_sim_b_1

5.2. Educational Lean for Higher Education http://www.amazon.com/Educational-Lean-Higher-Education-Practice/dp/1257074636/ref=pd_rhf_dp_s_cp_1_AM23

5.3. Lean Six Sigma for Higher Education http://ww2.valdosta.edu/lsshe/

5.4. Six Sigma in Higher Education http://training.ua.edu/sixsigma/sixsigma-highered.html

5.5. IWA 2:2007: Guidelines for the application of ISO 9001:2000 in education http://www.iso.org/iso/home/store/catalogue_ics/catalogue_detail_ics.htm?csnumber=45805

6. Customer Experience (Student Experience) مفهوم تجربة الطالب

7. Marketing التسويق

7.1. Marketing Higher Education: Theory and Practice http://amzn.to/Vlk9gZ

7.2. The Marketing of Higher Education http://amzn.to/VW9StG

8. Sustainability الإستدامة

8.1. The Sustainable University: Green Goals and New Challenges for Higher Education Leaders http://amzn.to/VWbhjY

9. Social Media in Higher Education الشبكات الإجتماعية في التعليم العالي

9.1. Higher Education Administration with Social Media http://amzn.to/Wnw1P1

10. Globalization العولمة

10.1. Globalisation and Higher Education in the Arab Gulf States http://amzn.to/V2J1bM

10.2. Globalization and Internationalization in Higher Education http://amzn.to/VgGsrZ

10.3. Universities in Change: Managing Higher Education Institutions in the Age of Globalization (Innovation, Technology, and Knowledge Management) http://amzn.to/V2Jgn2

10.4. Higher Education and International Student Mobility in the Global Knowledge Economy http://amzn.to/VljzzL

11. Branding العلامة التجارية

11.1. Branding Strategies of Higher Education Providers http://amzn.to/Wnw1P1

11.2. The Uses of Institutional Culture: Strengthening Identification and Building Brand Equity in Higher Education http://amzn.to/Xuaao4

12. Higher Education Corporatization is different from Commercialization خصخصة التعليم العالي يختلف عن التعليم التجاري

12.1. Government Sector القطاع الحكومي

12.2. Private Sector (For Profit) القطاع الخاص للربح

12.3. Social Sector (Non-Profit Organizations) القطاع الإجتماعي - مؤسسات غير ربحية

12.4. For-Benefit Corporations المؤسسات ذات الفائدة

13. CEOs meeting Academicians المدراء التنفيذيون يقابلون الأكاديميين

13.1. Business-Higher Education Forum http://www.bhef.com/

13.2. The Business/Higher Education Round Table http://www.bhert.com/

13.3. Business-Industry-Higher Education Collaboration Council http://bit.ly/XSiIr4

13.4. The Business of Higher Education http://www.abc-clio.com/product.aspx?isbn=9780313353505

13.5. Rethinking Higher Education Business Models http://ampr.gs/GXh9Qt

13.6. Businessweek - Business of Higher Education http://bx.businessweek.com/business-of-higher-education/