Rock Your Biz Booty Camp
par MaryPat Kavanagh
1. 1. Build a Leveraged Program (1-Many)
1.1. Tap into your STRENGTHS to build this
1.2. WHAT is a One-Many program & WHY you need to build your business around this concept;
1.3. HOMEWORK: What are my strengths? My witches brew?
2. 2. Leveraged Programs: Examples & Specifics
2.1. all successes were based on strengths & genius Loves & Skills
2.1.1. Prosperity Tribe (membership => association)
2.1.2. 40DN (group program, laser coaching)
2.1.3. Impact Posse (Affiliate model)
2.1.4. EIE, RYB Live Events
2.1.5. EIE Radio
2.1.6. RYB Mastermind
2.2. HOMEWORK: Noodling tapping into your genius in your program model: how can you be more leveraged?
3. 3. Launch Models Intro
3.1. Tap into your STRENGTHS & Genius
3.2. WHAT are some Launch Models & WHY you should build your launch on your strengths
3.3. HOMEWORK: What are my strengths in relation to my marketing? What launch models are attractive to me? Why?
4. 4. Launch Models: KSM Examples & Specifics
4.1. Specific examples of launches: what worked and why, what didn't work
4.1.1. 40DN program--video launch/telecall/affiliates
4.1.2. EIE Radio -- launched all programs from here for first few years
4.1.3. EIE Virtual Summit
4.1.4. Live event launch from stage
4.1.5. email campaign launch
4.1.6. Video campaign Launch
4.1.7. content-palooza launch within a program
4.2. all successes were based on strengths & genius Loves & Skills
4.3. HOMEWORK: Noodling - tap into your genius/strengths to develop a launch model that let's you shine.
5. 5. Choose Your Leverage Program
5.1. Radio Program
5.2. Affiliate Model??
5.3. Live Event
5.4. Membership Program
5.5. *****Pick 1 Biz Model & dive deep****
6. 6. Choose Your Launch Model
6.1. Telecall Launch
6.2. Email Campaign
6.3. Within another Program
6.4. ******Select 1 Launch model & dive deep*****
7. 7. Rock Your Biz: Putting it Together
7.1. Customize your Biz Model & your Launch Model based on your Witches Brew & Your Target Tribe
7.2. add in your Back End Booty Systems
7.3. sprinkle with your balanced energy
7.4. start some fires and magnetically sell
7.5. HOMEWORK: Complete the Playbook; revisit modules as you continue to tap into your Genius & build your LEVERAGED business
8. 1. Your Big Why - Finding Your Genius
8.1. Finding Your Genius
8.2. Victim/Commitment
8.3. Witches Brew - Genius, Loves & Skills (does this belong on Week 2?)
9. 2. Genius Loves & Skills
9.1. Your OMG-ness
9.2. Pull out the 1% you love and leverage the hell out of it!
9.2.1. WONDERSTORM HERE...
10. 3. Your Target Tribe
10.1. Compassion: feel the pain of your tribe
10.2. Elevator Pitch
10.2.1. Maestro for breakout sessions