How do gender stereotypes affect on creating social opinion?
par Айша Бактыгалиева
1. Cultural
1.1. People are tired of traditional gender portrayals
1.2. The UK charity Girlguiding found out that among girls of 7-21 age, 55% of them do not fell like they can speak freely enough because of their gender.
2. Political
2.1. The Advertising Standards Authority released a report with the decision to block advertisements that are 'potentially harmful or offensive because of the gender stereotyping'
3. Environmental
4. Scientific/technological
5. Blue
6. Economic
6.1. Enforced advertisement rules can have a great effect on individuals, whole society and the economy sphere.
7. Ethical
7.1. Gender stereotypes are mostly spreading by parents, teachers, books and mass media
7.1.1. For instance, there is one advertisement of baby milk formula where it is shown that little boy is growing up to be a mathematician, while girl becoming a ballerina.
7.2. Elder people of old traditions impose the opinion that girls must always be quiet and gentle, impose the 'traditional' gender role of a woman
7.2.1. It is limiting girls' life choices and options