Big ideas in organisations'

1. Raising Finance

1.1. Assessing financial risks

1.2. Equity Finance

1.3. Local bank credit

1.4. Venture Capital and private equity

2. Operations Management

2.1. Defining the process

2.2. Implementation, monitoring and evaluation

2.3. Organising input and output resources

2.4. Risk assessment

3. Product and service design

3.1. Research

3.2. Development

3.3. Quality Function deployment

3.4. Product launch, quality feedback

4. Political environment

4.1. International Trade

4.2. Finance environment

4.3. Legislation

4.4. Trade policies

4.4.1. Finance environment

5. Marketing Environment

5.1. Targeting

5.2. Offering

5.3. Strategic focus

5.4. Positioning

6. Pricing

6.1. Product mix pricing

6.2. Ethical considerations

6.3. Pricing decisions

6.4. Psychological-based pricing