Keyword Research Protocol (TEMPLATE)

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Keyword Research Protocol (TEMPLATE) por Mind Map: Keyword Research Protocol (TEMPLATE)

1. 1. Make a list of generic "buckets" important to the business

1.1. BUCKET: Supply Chain Management Consulting

1.1.1. KEYWORDS

1.1.1.1. Supply Chain Management Consultant

1.1.1.1.1. GOOGLE RELATED:

1.1.1.2. Supply Chain Consulting

1.1.1.2.1. GOOGLE RELATED:

1.1.1.3. Supply Chain Analyst

1.1.1.3.1. GOOGLE RELATED:

1.2. BUCKET: Procure to Pay Baseline Mapping and Analysis

1.2.1. KEYWORDS

1.2.1.1. Procure to pay baseline mapping

1.2.1.1.1. GOOGLE RELATED:

1.2.1.2. Procure to pay analysis

1.2.1.2.1. GOOGLE RELATED:

1.3. BUCKET: Logistics Mapping and Analysis

1.3.1. KEYWORDS

1.3.1.1. Logistics Mapping

1.3.1.1.1. GOOGLE RELATED:

1.3.1.2. Logistics Analysis

1.3.1.2.1. GOOGLE RELATED:

1.4. BUCKET: Operating Working Capital Mapping and Analysis

1.4.1. KEYWORDS

1.4.1.1. Operating Working Capital Mapping

1.4.1.1.1. GOOGLE RELATED

1.4.1.2. Operating Working Capital Analysis

1.4.1.2.1. GOOGLE RELATED:

1.5. BUCKET: Secondment Assignments in the Supply Chain Management Field

1.5.1. KEYWORDS

1.5.1.1. Supply Chain Management

1.5.1.1.1. GOOGLE RELATED:

1.6. BUCKET: Accounts Payable Software Consulting

1.6.1. KEYWORDS

1.6.1.1. Accounts Payable Software Consulting

1.6.1.1.1. GOOGLE RELATED:

1.6.1.2. Accounts Payable Software Consultant

1.6.1.2.1. GOOGLE RELATED:

1.7. BUCKET: Procedure to pay software consulting

1.7.1. KEYWORDS

1.7.1.1. Procure to pay Consulting

1.7.1.1.1. GOOGLE RELATED:

1.7.1.2. Procure-to-pay consulting

1.7.1.2.1. GOOGLE RELATED:

1.7.1.3. Procure to pay consultant

1.7.1.3.1. GOOGLE RELATED:

1.7.1.4. Procure-to-pay consulting

1.7.1.4.1. GOOGLE RELATED:

1.8. BUCKET: Custom Payment Software Consulting

1.8.1. KEYWORDS

1.8.1.1. Custom Payment Software Consulting

1.8.1.1.1. GOOGLE RELATED:

1.8.1.2. Custom Payment Software Consultant

1.8.1.2.1. GOOGLE RELATED:

1.8.1.3. Custom Payment Software

1.8.1.3.1. GOOGLE RELATED:

2. 2. Start filling in the buckets with obvious keywords

3. 3. Plug those keywords into Google. Look at the resulting related search terms at the bottom of page for any good ones.

4. 4. Plug your top 5 competitors into SEMrush based on the above keywords....... to see what keywords they rank for. Extract those into your list if you don't already have them.

4.1. Supply Chain Management | Service

4.1.1. Supply Chain Consulting

4.1.2. SCM Consulting

4.2. Supply Chain Management / Supply Chain Strategy

4.2.1. Supply Chain Strategy

4.3. Supply Chain Management | Operations

4.3.1. Supply Chains Operation Management

4.4. Suppy Chain Consulting | The Hackett Group

4.4.1. Supply Chain consulting partner

4.5. Supply Chain Consulting Services | GEP

4.5.1. Inventory Optimization

4.5.2. Supply Chain Risk Management

4.5.3. Supply Chain Strategy

4.6. Professional Services | Spend Management Services | Coupa Software

4.6.1. Spend Management Services

4.6.2. business expense management

4.7. Purchasing and Procurement software for buyers

4.7.1. eProcurement Software Solution

4.7.2. Req-To-Check Software systems

5. 5. Plug all these keywords found into the SEOprofiler suggestion tool to find MORE keywords. Add those here.

5.1. Custom Accounts Payable Software

5.1.1. N/A

5.2. Accounts payable software

5.2.1. Accounts Payable Software Systems

5.2.2. Software accounts payable

5.2.3. Accounts Payable software vendors

5.2.4. accounts payable workflow software

5.3. accounts payable software consultant

5.3.1. N/A

5.4. procure to pay

5.4.1. procure to pay solutions

5.4.2. procure to pay software

5.4.3. procure to pay automation

5.4.4. automated ap procure to pay solution

5.4.5. procure to pay services

5.5. Custom payment software consulting

5.5.1. N/A

5.6. Payment software consulting

5.6.1. N/A

5.7. eProcurement Software Solution

5.7.1. N/A

5.8. eProcurement

5.8.1. eprocurement system

5.8.2. eprocurement solutions

5.8.3. eprocurement software

5.9. Spend Management

5.9.1. spend management experts

5.9.2. spend management systems

5.9.3. spend management system

5.9.4. spend management software

5.9.5. spend management solutions

6. 6. Take everything you've collected so far (all the keywords). Input into Google keyword planner. Export the data to Jack.