The Buyer Avatar

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The Buyer Avatar by Mind Map: The Buyer Avatar

1. Male

1.1. Day in the life

1.2. Demographics

1.3. Objectives

1.4. Problems

1.5. Orientation

1.6. Obstacles

1.7. Questions

1.8. Preferences

1.9. Keywords and phrases

1.10. Engagement scenarios

2. Female

2.1. Day in the life

2.2. Demographics

2.3. Objectives

2.4. Problems

2.5. Orientation

2.6. Obstacles

2.7. Questions

2.8. Preferences

2.9. Keywords and phrases

2.10. Engagement scenarios

3. the 9 Parts Needed

3.1. Day in the life

3.2. Objectives

3.3. Problems

3.4. Orientation

3.5. Obstacles

3.6. Questions

3.7. Preferences

3.8. Keywords and phrases

3.9. Engagement scenarios

4. Additional Resources

4.1. Buyer Personas: 9 Essential Parts

4.2. How to Create Detailed Buyer Personas for Your Business [Free Persona Template]

4.3. Create a Buyer Persona & Identify Your Unique Selling Proposition - CompleteDigitalMarketingCourse.com

5. Keep in Mind

5.1. Personalised campaigns drive 18 times more revenue than broadcast emails, so it's important to gain as much information as you can from the word go.