How the channel distribution of Niza's curry puff will be developed

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How the channel distribution of Niza's curry puff will be developed da Mind Map: How the channel distribution of Niza's curry puff will be developed

1. The channel manager must create an easy way for consumers to reach their product

1.1. Use internet-based intermediaries to provide a platform for working women to purchase their product.

1.2. Use grocers that has an online shopping platform to channel their product. As an example, Tesco.

2. The channel manager must enhance their techonogical abiliy.

2.1. Use electronic scanners to process large volume of transactions with less labor input.

2.2. Use computerized inventory system to improve inventory management