
1. When?
1.1. looking for ads
1.1.1. Pinterest
1.1.2. Behance
1.1.3. Youtube
1.1.3.1. Festive ads created by companies like Celcom,TNB etc.(Raya, Deepavali,CNY)
1.1.3.2. Short story ads (Heartwarming short stories like Thai ads)
1.1.4. Google
1.2. seeing ads normally
1.2.1. Mobile games
1.2.2. Videos
1.2.2.1. non skip ads appearing before/during vids
1.2.3. Social Media
1.2.3.1. Insta story ads, Sponsored posts
1.2.3.2. Spotify ads
1.2.3.3. Youtube, Facebook banners
2. How?
2.1. Skills
2.1.1. Adobe programs
2.1.1.1. Photoshop, Illustrator,Premiere pro,After Effects
2.1.2. Posters,Videos,Social Media Banners
2.2. Ad ideas
2.2.1. Proposal for ideas
2.2.1.1. Big Idea
2.2.1.2. Theme
2.2.1.3. Tagline, Copywriting
2.2.1.4. Research
2.2.1.5. Precedent study
2.2.1.6. Moodboard
2.2.1.7. SWOT analysis
3. Why?
3.1. Spread awareness
3.1.1. Discounts, Sale, Announcements, New launching, New products, Improvements
3.2. Promote products/service/brand
3.2.1. Increase popularity/recognition
3.2.2. Gain brand loyalty
3.2.3. Gain trust from customers
4. Who?
4.1. Formal
4.1.1. College Lecturer's
4.2. Informal
4.2.1. College Students
4.2.2. Senior College Students
4.2.3. Youtube tutorials
5. What?
5.1. Offline
5.1.1. Poster
5.1.2. Banners
5.1.3. Billboards
5.1.4. Brochures
5.2. Online
5.2.1. Social media
5.2.1.1. Facebook,Youtube,Instagram banners
5.2.1.2. Email subscriptions
5.2.1.3. Short ad previews on videos
5.2.2. Web design
5.2.3. Online ad pop ups
6. Where?
6.1. Public
6.1.1. Billboards
6.1.2. Bus, Bus stop, Street ad panels
6.1.3. Guerilla advertising
6.1.3.1. Flyers, Pamphlets, Brochures
6.2. Private
6.2.1. Home TV
6.2.2. Smartphone, Laptop, Tablets