by Kerri Resnick
0.0 stars - 0 reviews
range from 0 to 5
Example: Advertising, movies,
television, music, web
Creators of interactive media do
so based personal experiences
as well as those of others. This
allows them to connect to
others because their message is
more commonly understood.
Advertising is the primary
example of this because it must
appeal to a target demographic,
and is often based off
experiences of the specific
Examples: Blogs, twitter, youtube
video, social networking sites,
registered users on websites
Interactive media is personal because people have the power to decide on
how they choose to use the media. For instance, someone who is
commenting on a blog is likely doing so because they are interested in what
the writer has to say. Another example would be someone making the
decision to join a website because they would like to receive updates.
YouTube also allows users to search based on personal preference, allowing
viewers to watch only what they are interested in seeing.
With the changing times in our society, interactive media has
become expected and anticipated. It is no longer acceptable to
ignore this form of media. If a company, for example, does not have
a website advertising their product line, they may not be viewed as
legitimate. People are now accustomed to this type of media and are
being surrounded by it on a daily basis. Many may not even realize
that they are a part of interactive media, but they would certainly
notice if it disappeared.
Examples: Advertising, websites, video games,
DVDs, iPhone applications, cell phone games.
Interactive media must be creative in order for it to be noticed and accepted. People
expect unique and innovative ideas and may choose not to pay attention to
something ordinary. For example, there are currently hundreds of iPhone
applications. In order for one to stand out, a creative approach must be taken. This
applies for advertising, general websites and other forms of games as well.
cell phones, digital programs,
Interactive media is always changing
in order to keep up with our society.
Cell phones are changing every
other month with the addition of
different applications, texting
functions, email capabilities, etc.
Digital programs (ex: Adobe) come
out with new and improved versions
of software on a yearly basis. Even
computers are always changing,
giving users better battery life, more
memory, RAM, etc. Even websites
must evolve in order to keep up with
the trends. For instance, blog sites
became much more popular among
web users and therefore began
popping up more frequently.