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BAR by Mind Map: BAR

1. OPERATIONS / BUSINESS

1.1. OWNERSHIP

1.1.1. who runs day to day

1.1.1.1. salary

1.2. Location?

1.2.1. Dubai

1.2.2. St. Louis

1.2.3. Ontario

1.2.3.1. University Towns

1.2.3.2. GTA

1.2.3.2.1. Oakville

1.2.3.2.2. Mississauga

1.2.3.2.3. Burlington

1.2.3.2.4. Beaches

1.2.3.2.5. Lakeshore/Kipling area

1.2.3.3. Barrie/Collingwood

1.2.4. Who is Competition

1.3. Menu

1.3.1. Day

1.3.2. Night

1.4. Hours

1.4.1. OPEN

1.4.2. Closed

1.5. Laws & Regulations?

1.6. Suppliers

1.6.1. Liquor

1.6.2. food

1.7. Franchise?

1.8. Business Plan "BP"

1.8.1. Debt to finance

1.8.1.1. Bank debt

1.8.1.2. Private debt

1.8.1.3. may require audit f/s at y/e

1.8.2. Bar research data can buy for BP

1.8.3. Start-Up Captial

1.8.3.1. Costs

1.8.3.1.1. building, rent/own

1.8.3.1.2. leasehold improvments

1.8.3.1.3. decor we choose

1.8.3.1.4. start-up inventory

1.8.3.1.5. payroll

1.8.4. Buy vs prepare own

1.8.5. Software

1.8.5.1. accounting software

1.8.5.1.1. incl payroll component

1.8.5.2. bar POS

1.8.5.3. Inventory tracking software

2. THE BAR MODEL

2.1. Target Market

2.1.1. University Students

2.1.2. 20-30 Crowd

2.1.3. People who like friendly island bar feel but like to dance and party

2.2. Marketing

2.2.1. logo

2.2.1.1. clothing

2.2.2. Website

2.2.2.1. Public Website

2.2.2.2. Corporate website

2.2.3. FACEBOOK

2.2.4. whats a TV add cost?

2.2.5. Publicity

2.2.5.1. Twist, 5% ownership with a sports celeb for publicity

2.2.5.2. Reality Show?

2.3. Staff

2.3.1. HOT Waitreses

2.3.2. Uniforms

2.3.2.1. Kilts?

2.3.3. Flare Bar-Tending

2.4. Competetive Advantage?

2.4.1. Friendliest Service

2.4.2. BUCKETS!

2.5. THEME

2.5.1. "When you're here, You're On Vacation"

2.5.2. Laid Back

2.5.3. Adventure Type

2.5.4. Island Life

2.5.5. Inspired by:

2.5.5.1. Aquabeach

2.5.5.2. Joes

2.5.5.3. Spring Break

2.5.6. No Dress code

2.6. Bar NAME

2.6.1. Aquabeach

2.7. Bar "toys"

2.7.1. TVs

2.7.1.1. Sports (Fuel TV; extreme sports)

2.7.2. Foosball?

2.7.3. Pool Table?

2.7.4. Golden Tee?

2.7.4.1. college tourny on games

2.7.5. ping pong?

2.7.6. beer pong?

2.8. Decor

2.8.1. Surf-Boards on the wall

2.8.2. Swings like in Coconut-Joes

2.8.2.1. need a fairly high cieling

2.8.3. Surf photo's of owners

2.8.4. Muscoca Chairs

2.8.5. Picnic Tables

2.9. Layout

2.9.1. Beach-V-Ball courts?

2.9.2. Patio

2.10. Music

2.10.1. Live Bands

2.10.2. Dance Floor

2.10.3. Hard rock style

2.11. Environment

2.11.1. we enviro friendly

2.12. coffee shop in the morning??

2.12.1. Plus tasty breakfast?