1. Site/Page Wide Elements
1.1. RSS News/Blog Feed
1.2. News Letter Signup
1.2.1. Possibly use http://www.phplist.com/ if there is no integrated solution in the software solution that I end up choosing
1.3. Phone Number: 1-877-7SLVBAK
1.4. Shopping Cart Widget - Shows the contents of the shopping cart throughout the site no matter what section you are in
1.5. Refer a Friend widget
1.5.1. Signup and Recieve $ when ever you refer a friend
1.5.1.1. Extension of the affiliate program - they automatically get an affiliate link
1.5.1.2. Network Marketing In nature with 2 Tier commissions
2. Shopping Cart
2.1. Landing Pages
2.1.1. Main Landing Page
2.1.1.1. Media/Content to Promote Conversions
2.1.2. Alternative Landing Pages
2.1.2.1. Media/Content to promote conversions of specific traffic
2.2. Product Catagory/Listing Page
2.2.1. Shirts
2.2.1.1. Bamboo/Cotton/Spandex Blend (Options)
2.2.1.1.1. 1 Pack
2.2.1.1.2. 3 Pack
2.2.1.1.3. 5 Pack
2.2.1.2. Poly/Synthetic/Spandex Blend (Options)
2.2.1.2.1. 1 Pack
2.2.1.2.2. 3 Pack
2.2.1.2.3. 5 Pack
2.3. Product Detail Page
2.3.1. Content layout
2.3.1.1. AJAX Box with tabs to the content categories
2.3.1.2. Content all on 1 page
2.3.1.3. Content all on 1 page except for comments (comments on different page or none at all - possibility of only having a rating system)
2.3.2. Description
2.3.3. Tech Specs
2.3.4. Comments/Reviews/Ratings of Products
2.4. Product Gallery
2.4.1. Use Lightbox 2 or Similar Program
2.4.1.1. Set it up so that the images can be changed from withing the program by clicking on the right and left sides of the images
2.4.1.2. Preferable if there is a way to zoom into images
2.4.2. Multiple Angles
2.5. Checkout Process
2.5.1. Try for 1 step Checkout but max 2 step
2.5.2. HTML Email Receipt sent to Client after purchase
3. Product Education
3.1. In-depth facts and explainations of how products work
3.1.1. Wicking
3.1.2. Moisture Transport System
3.1.3. Antimicrobial Propertied
3.2. Explainations of benifits of feature of our products
3.2.1. Bamboo
3.2.1.1. Antimocrobial
3.2.1.2. Wicking
3.2.1.3. Eco Friendly
3.2.1.4. Softness
3.2.2. Poly/Spandex
3.2.2.1. Rapid Wicking
3.2.2.2. Rapid Drying
3.2.2.2.1. Shirt make you feel cool
3.2.2.3. Silky feel
3.2.2.4. Long lasting shirts
3.2.2.5. Added Antimicrobial properties
3.2.3. 2nd Layer of Protection
3.2.3.1. Adds Extra Barrier
4. About Us
4.1. Information Regarding Company and Its History
5. Contact Us
5.1. Contact Information
5.2. Email Contact Form
5.2.1. Add Special DIV Tag CSS Formating with Title on the Border
5.3. Google Maps Embedded Locations
6. Blog/News/Media
6.1. Company News
6.2. Product News
6.3. Media Highlights
6.4. Testemonials
6.4.1. Could be done through a forum type application