Lean and Business Technology - CEO's View

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Lean and Business Technology - CEO's View by Mind Map: Lean and Business Technology - CEO's View

1. George Colony

1.1. CEO Forrester

2. Business Tech

2.1. If CEO doesn't understand what you are saying, you're speaking in tech-speak not business-tech speak

2.2. Packaged and industry spec apps form the transactional backbone for the most critical business apps

2.3. blah, blah, ...right...yadda...I got it

2.4. CEO pictures - Ed Zore up there

2.5. can't speak BT if you don't know what CEO wants

3. What do they (CEO) want?

3.1. (Didn't say tech)

3.2. letters - words used

3.2.1. quality

3.2.2. ethical

3.2.3. products

3.2.4. admire

3.2.5. customers

3.3. Main things

3.3.1. higher profit

3.3.2. revenue growth

3.4. 7 Precepts

3.4.1. better numbers

3.4.2. improving organization

3.4.3. increase shareholder value

3.4.4. ??

3.4.5. ??

3.4.6. ??

3.4.7. ??

3.4.8. New node

4. How to Speak BT

4.1. 1) Translate how tech projects will resonate with two parts of CEO brain (increase profit and revenue growth)

5. Quote: A different language is a different vision of life. (film maker)