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Central Idea da Mind Map: Central Idea

1. CORE - needed

1.1. TextExpander

1.1.1. You will write your brand name (& www & emails) sooo many times

1.1.2. Features needed

1.1.2.1. Sync with mobile devices

1.1.2.2. Fields to prefill

1.1.3. Price

1.1.3.1. $3.33/m ($40/y)

1.1.3.2. NGO/EDU

1.1.3.2.1. 30% NGO

1.1.3.2.2. 30% EDU 4 years

1.1.3.3. Net = 28/y

1.1.4. Affiliate

1.1.4.1. Link

1.1.4.1.1. https://www.shareasale.com/shareasale.cfm?merchantID=81274

1.1.4.2. 20%

1.1.5. Setup

1.1.5.1. Download predefined snippets (groups)

1.1.5.2. Setup a Folder

1.1.5.3. Create snippets for

1.1.5.3.1. Brand

1.1.5.3.2. IT

1.1.5.3.3. Blurb

1.1.5.3.4. Customer relationship

1.1.6. Me: stay on Mac v5 cracked + iOSv3 (old)

1.1.6.1. Sync via iCloud only

1.1.6.2. Not working

1.1.7. NGO pending

1.1.8. Also used a prevailed answer for your support questions!

1.2. File Folder structure

1.2.1. Marketing

1.2.1.1. Visual Identity

1.2.1.1.1. Logo

1.2.1.1.2. ...

1.2.2. Synchro on Dropbox

1.2.2.1. For partners

1.2.2.2. To have a backup

1.2.3. ...

1.3. Password Management

1.3.1. 1Password

1.4. TO DO upfront

1.4.1. FB pixel

1.4.2. Bity

1.4.3. Claim social account from pinterest

1.4.4. Mailchimp

1.4.5. Join Etsy affiliate wit YJ

1.4.5.1. Use my link to point to expensive products!

1.4.5.2. Embed curated list by Etsy on my website? Somewhere?

1.4.6. Free 40 listing when people register account with my affiliate link etsy.me/2GC9KNV

1.4.7. WiseStamp

1.4.8. Install the startafire or equivalent!!

1.5. Gvvv

1.6. Ff

2. Brand

2.1. Values

2.2. Vision / Mission...

2.3. Style

2.3.1. Style Analysis

2.3.1.1. Mood Board

2.3.1.2. Competitors

2.3.2. Global style

2.3.3. Colors

2.3.4. Font

2.3.5. Emotion

2.4. Name

2.5. Visuals

2.5.1. Headers for Social Media

2.5.2. Business Card

2.5.3. Email Signature

2.5.4. Visual research

2.5.4.1. Google Image keep

2.5.4.2. Image Banks

2.5.5. Logo

2.6. Tagline

2.7. Elevator pitch

2.8. 1-2 paragraph intro

3. Domain

3.1. MINE

3.1.1. Ymedia domains

3.1.1.1. Ymedia.agency

3.1.1.1.1. Www.Ymedia.agency

3.1.1.2. Ymedia.academy

3.1.1.2.1. Namecheap = very cheap for 1y!!

3.1.1.2.2. 36/y

3.1.1.3. Ymedia.link

3.1.1.3.1. 19/y

3.1.2. Winnie domain

3.1.2.1. Winnie-The-Pooh-Forever.com

3.2. Search for a Domain

3.2.1. Find a catchy name

3.2.1.1. [businessnamegenerator.com][1] [1]: https://businessnamegenerator.com

3.2.1.1.1. Blog Name Generator

3.2.1.1.2. Brand Name Generator

3.2.1.1.3. Domain Name Generator

3.2.1.1.4. Podcast Name Generator

3.2.1.1.5. Product Name Generator

3.2.1.1.6. Startup Name Generator

3.2.1.1.7. Store Name Generator

3.2.1.1.8. Username Generator

3.2.1.2. Use Synonyms

3.2.1.2.1. [thesaurus.com][1] [1]: https://www.thesaurus.com

3.2.1.3. Brand generator

3.2.1.3.1. Incl logo

3.2.2. Global search

3.2.2.1. Must be free! On ALL social media!

3.2.2.2. Use [namechk.com][1] [1]: https://namechk.com

3.2.2.3. But Check manually if available on Etsy!

3.2.2.4. Indicate max 20 carters but actually it’s max 30!

3.2.3. Find Special domains extentions

3.2.3.1. Easyname

3.2.3.2. Careful: to test, always put the domain in your cart

3.2.3.3. Careful: some special domains can NOT be managed by your host (more on this later)

3.3. Buy domain on Godaddy

3.3.1. Best practice

3.3.1.1. Buy there as cheapest

3.3.1.2. Don’t buy emails there

3.3.1.2.1. Redirect emails to Gmail

3.3.1.3. Blocked there for 60 days (ICAN policy)

3.3.2. Affiliate link

3.3.2.1. Via CJ [members.cj.com/member/publisher/home.do][1] [1]: https://members.cj.com/member/publisher/home.do

3.3.3. Godaddy

3.3.3.1. Transferable as per 20.05.19

3.3.4. Change DNS to

3.3.4.1. ns1.es18.siteground.eu

3.3.4.2. ns2.es18.siteground.eu

3.4. Transfert it to your web host

3.4.1. After 60 days: move domain

3.4.2. To get full management

3.4.2.1. Autoresponder

3.4.2.2. Unlimited Mailboxes

3.4.2.3. FTP

3.4.2.4. Etc

3.4.3. Need to create real mailboxes

3.4.3.1. And to redirect them to Gmail

3.4.4. If created on host: simply “add a domain”

4. Emails

4.1. MUST use Gmail

4.1.1. Why

4.1.1.1. By far the best

4.1.1.2. And the most open / extensible

4.1.1.2.1. Automation

4.1.1.2.2. Design

4.1.1.2.3. HipoVideo

4.1.1.2.4. Zoom

4.1.1.2.5. CRM

4.1.1.2.6. Attachments

4.1.1.2.7. Trello

4.1.1.2.8. Best extensions for Gmail

4.1.1.2.9. Etc

4.1.1.3. Some ads, but truly worth it!

4.1.2. How to?

4.1.2.1. Either Gsuite

4.1.2.1.1. $5/m min

4.1.2.1.2. Free for NGO

4.1.2.2. Or simply add your mailbox to a general Gmail account

4.1.2.2.1. Add domain@gmail.com

4.1.3. YourDomain@gmail.com

4.2. MY ACCOUNTS

4.2.1. WINNIE

4.2.1.1. info@Winnie-The-Pooh-Forever.com

4.2.1.1.1. For IT services

4.2.1.1.2. Registation & newsletter

4.2.1.1.3. For newsletters

4.2.1.1.4. Not public

4.2.1.2. hello@Winnie-The-Pooh-Forever.com

4.2.1.2.1. For human beings

4.2.1.2.2. To be answered!

4.2.1.2.3. Contact from real people

4.2.1.2.4. Public contact mailbox

4.2.1.3. Personal mailbox

4.2.1.3.1. yannick@Winnie-The-Pooh-Forever.com

4.2.1.3.2. Winnie@Winnie-The-Pooh-Forever.com

4.2.1.4. Support@Winnie-The-Pooh-Forever.com

4.2.1.4.1. For helpdesk

4.2.1.4.2. To be processed by VA

4.2.1.4.3. or linked to Helpdesk system

4.2.1.5. Shops

4.2.1.5.1. Etsy@Winnie-The-Pooh-Forever.com

4.2.1.5.2. Later on

4.2.1.6. Sales@Winnie-The-Pooh-Forever.com

4.2.1.6.1. For Paypal

4.2.1.6.2. And payments in general

4.2.2. Ymedia

4.2.2.1. info@Ymedia.agency

4.2.2.1.1. For IT services

4.2.2.1.2. Registation & newsletter

4.2.2.1.3. For newsletters

4.2.2.1.4. Not public

4.2.2.2. hello@Ymedia.agency

4.2.2.2.1. For human beings

4.2.2.2.2. To be answered!

4.2.2.2.3. Contact from real people

4.2.2.2.4. Public contact mailbox

4.2.2.3. Personal mailbox

4.2.2.3.1. yannick@Ymedia.agency

4.2.2.3.2. yamuna@ymedia.agency

4.2.2.3.3. Direct relationship

4.2.2.4. Support@ymedia.agency

4.2.2.4.1. For helpdesk

4.2.2.4.2. To be processed by VA

4.2.2.4.3. or linked to Helpdesk system

4.2.2.5. Shops

4.2.2.5.1. Etsy@Ymedia.agency

4.2.2.5.2. Later on

4.2.2.6. Sales@Ymedia.agency

4.2.2.6.1. For Paypal

4.2.2.6.2. And payments in general

4.2.2.7. Affiliate@Ymedia.agency

4.2.2.7.1. To register as affiliate

4.2.2.7.2. Blackhat trick: use a separate “me” to recommend yourself

4.3. 7 accounts needed

4.3.1. info@Ymedia.agency

4.3.1.1. For IT services

4.3.1.2. Registation & newsletter

4.3.1.3. For newsletters

4.3.1.4. Not public

4.3.2. hello@Ymedia.agency

4.3.2.1. For human beings

4.3.2.2. To be answered!

4.3.2.2.1. By staff

4.3.2.2.2. By automation

4.3.2.2.3. By VA

4.3.2.3. Contact from real people

4.3.2.4. Public contact mailbox

4.3.3. Personal mailbox

4.3.3.1. yannick@Ymedia.agency

4.3.3.2. yamuna@ymedia.agency

4.3.3.3. Direct relationship

4.3.4. Support@ymedia.agency

4.3.4.1. For helpdesk

4.3.4.2. To be processed by VA

4.3.4.3. or linked to Helpdesk system

4.3.5. Shops

4.3.5.1. Etsy@Ymedia.agency

4.3.5.1.1. For all notifications from Etsy

4.3.5.2. Later on

4.3.5.2.1. shopify@...

4.3.6. Sales@Ymedia.agency

4.3.6.1. For Paypal

4.3.6.2. And payments in general

4.3.7. Affiliate@Ymedia.agency

4.3.7.1. To register as affiliate

4.3.7.2. Blackhat trick: use a separate “me” to recommend yourself

4.4. Optional: Test users

4.4.1. Test@Ymedia.agency

4.4.1.1. All test @ redirected to this box

4.4.2. Test1@Ymedia.agency

4.4.3. Test2@Ymedia.agency

4.4.4. Test3@Ymedia.agency

4.4.5. Test4@Ymedia.agency

4.4.6. Test5@Ymedia.agency

4.5. Redirections

4.5.1. All Forwarded to [yannick.jolliet@gmail.com][1] [1]: mailto:yannick.jolliet@gmail.com

4.5.2. GMAIL

4.5.2.1. Y.media.agency.1@gmail.com

4.5.3. To gmail account

4.5.3.1. To collect all

4.5.3.2. Info@ymedia.agency

4.5.3.3. Y.media.agency.1@gmail.com

4.5.3.3.1. What to do with this one? Delete?

4.5.3.3.2. Only one used via Gmail webapp

4.5.3.3.3. Pull from other accounts + add tag!

4.5.3.3.4. Create a new Gmail account here

4.6. Specific emails for Apps

4.6.1. Support@ymedia.customerly.io

4.7. Email Client app

4.7.1. Open on web tab annoying

4.7.2. Mac clients

4.7.2.1. WaveBox

4.7.2.1.1. All webapps!

4.7.2.1.2. Fullweb app management browser

4.7.2.1.3. Cheap

4.7.2.2. Kiwi

4.7.2.2.1. Great webapp

4.7.2.2.2. Free Gsuite client

4.7.2.3. MailPlane

4.7.2.4. Boxy

4.7.2.4.1. $$$

4.7.3. Use Chrome for offline capabilities!

4.7.3.1. Not working in WaveBox?

5. Phone

5.1. For credibility

5.2. For registrations

5.3. For anonymity

5.4. Y media Phone number:

5.4.1. +1 7907 200 7679

6. Social Media

6.1. Facebook

6.1.1. Page

6.1.1.1. Y-media

6.1.1.2. [facebook.com/pg/Y-media-2026853330775637][1] [1]: https://www.facebook.com/pg/Y-media-2026853330775637

6.1.1.3. Page ID

6.1.1.3.1. 2026853330775637

6.1.2. Link to account

6.1.2.1. Instagram

6.1.3. Business manager

6.1.3.1. [business.facebook.com/home/accounts][1] [1]: https://business.facebook.com/home/accounts?business_id=1921939031434582

6.1.4. WINNIE

6.1.4.1. Winnie_The_Pooh_Forever

6.1.4.2. [facebook.com/Winnie_The_Pooh_Forever-311706173105719/][1] [1]: https://www.facebook.com/Winnie_The_Pooh_Forever-311706173105719/?modal=admin_todo_tour

6.1.4.3. Page username

6.1.4.3.1. Can NOT be WinnieThePoohForever (too long)

6.1.4.3.2. Choose Winnie.The.Pooh.Ever

6.1.4.3.3. (No - nor _ nor space)

6.2. Instagram

6.2.1. ymedia.agency

6.2.2. https://www.instagram.com/ymedia.agency

6.3. Youtube

6.3.1. [youtube.com/channel/UCDralk0JYJwW5pWuUh1s-lQ][1] [1]: https://www.youtube.com/channel/UCDralk0JYJwW5pWuUh1s-lQ

6.3.2. Channel belong to account info@Ymedia.agency

6.4. Pinterest

6.4.1. YmediaAgency

6.4.1.1. pincode_774689710810476222-2.png

6.4.1.2. https://www.pinterest.ch/YmediaAgency

6.4.2. WINNIE

6.4.2.1. http://www.pinterest.com/WinnieThePoohForever

6.4.2.2. Add tag for website

6.4.3. Claim to other SM

6.4.3.1. Link to Instagram

6.4.3.2. Link to Youtube

6.4.3.3. Website

6.4.3.4. Link to Etsy

6.4.4. Create your Pincode

6.4.5. FIND / CREATE loads of images

6.4.5.1. Hack to find images

6.4.5.1.1. Seach boards from competitor

6.4.5.1.2. Download ALL images with Chrome-DownAlbum

6.4.5.1.3. Bath-modify images with Mac-PhotoScrap

6.4.5.1.4. To resize & add watermark - PhotoScrape cant do in batch

6.4.5.1.5. Animate

6.4.5.2. Hack to create images

6.4.5.2.1. Quotes

6.4.5.3. Final branding to fit best Pinterest ratio

6.4.5.3.1. Watermark

6.4.5.3.2. Resize to

6.4.5.4. Upload in batch using Pin4Ever

6.5. Twitter

6.5.1. Ymedia16

6.5.2. Profile Page

6.5.2.1. Www.twitter.com/Ymedia16

6.5.3. Account number: 18ce54w6i4b

6.5.4. Analytics Home page

6.5.5. Ads Homepage

6.5.6. Tracking ID

6.5.6.1. Given only when manually installed first

6.5.6.2. [analytics.twitter.com/accounts/18ce54w6i4b/conversion_tracking][1] [1]: https://analytics.twitter.com/accounts/18ce54w6i4b/conversion_tracking

6.5.6.3. Then can use Google Tag Manager

6.6. LinkedIn

6.6.1. yannick-jolliet

6.6.2. [linkedin.com/in/yannick-jolliet/][1] [1]: https://www.linkedin.com/in/yannick-jolliet/

6.7. Google account

6.7.1. info@Ymedia.agency

6.8. Buffer

7. Analytics

7.1. Google Analytics

7.1.1. Tracking ID

7.1.1.1. UA-138066839-1

7.1.2. Tracking IDs

7.1.2.1. Yannick Jolliet

7.1.2.1.1. Www

7.1.2.1.2. YouTube

7.1.2.2. Y media

7.1.2.2.1. WWW

7.1.2.2.2. ETSY shop

7.1.2.3. Visual Reality

7.1.2.3.1. Www

7.1.2.4. Active Knowledge

7.1.2.4.1. Www

7.1.2.5. Flip Flops Fashion

7.1.2.5.1. Www

7.1.2.6. Futur Muzee

7.1.2.6.1. Www

7.1.2.7. Namaste Welfare

7.1.2.7.1. Www.com

7.1.2.7.2. Www.org

7.1.3. How to stop tracking yourself in Google Analytics

7.1.3.1. >>> Install the Da Vinci Tools Chrome extension <<<

7.1.4. Key KPIs

7.2. Google Tag Manager

7.2.1. Deploy Google Analytics with Tag Manager

7.3. ETSY Integration with GA

8. $$$

8.1. Paypal

8.1.1. sales@ymedia.agency

8.1.2. Paypal.me

8.1.2.1. paypal.me/YmediaAgency

8.1.2.2. Add logo

8.1.3. **Merchant account ID**

8.1.3.1. N3GJQM6WGYTNS

8.1.4. Customer PIN (to call)

8.1.4.1. 090909

8.1.5. Register business account

8.1.6. Add to 1p

8.2. Stripe

8.3. Accounting

9. Shops

9.1. ETSY shops

9.1.1. Ymedia

9.1.1.1. [etsy.com/shop/Ymedia][1] [1]: https://www.etsy.com/shop/Ymedia

9.1.1.2. etsy@ymedia.agency

9.1.2. YTestShop

9.1.2.1. [etsy.com/shop/Ytestshop][1] [1]: https://www.etsy.com/shop/Ytestshop

9.1.2.2. ShivaShop108

9.1.3. Integration with GA

9.1.4. Claim your Instagram, Etsy, or YouTube account | Pinterest help

9.1.5. WINNIE

9.1.5.1. WinnieThePoohForever

9.1.5.2. [etsy.com/your/shops/WinnieThePoohForever][1] [1]: https://www.etsy.com/your/shops/WinnieThePoohForever

9.1.6. SHOP setup

9.1.6.1. Shop Logo

9.1.6.1.1. Must be a person

9.1.6.1.2. Or visible

9.1.6.2. Banner

9.1.6.2.1. ...

9.1.6.3. Shop Description

9.1.7. PRODUCTS setup

9.1.7.1. ...

9.1.7.2. New products

9.1.7.2.1. Auto post to

9.1.7.3. Create video for each product

9.1.7.3.1. Use EMT

9.1.7.3.2. Post videos on socilamedia + Youtube

9.1.7.4. Product DESCRIPTION

9.1.7.4.1. Include at the end

9.1.8. When enough/all products

9.1.8.1. Create PDF Shop Catalog

9.1.8.2. Add link to it to all items

9.1.9. RENEW Items

9.1.9.1. Only when selling or when new

9.1.10. Create SALES

9.1.10.1. Only when people have favorited or in cart

9.1.10.1.1. 48h delay to get notified

9.1.10.1.2. 24h delay when in cart

9.1.10.2. Strategy: micro sales

9.1.10.2.1. Sales for 1 day!

9.1.10.2.2. Insures everybody interested get notified!

9.2. Shopify shops

9.3. Wordpress shop

9.3.1. Fully auto from Etsy!

10. CRM

10.1. Customerly

10.1.1. AppSumo lifetime license

10.1.1.1. Helpdesk module only

10.1.1.2. Includes KB

11. Web Host

11.1. Siteground

11.1.1. Affiliate link

11.1.1.1. [siteground.com/index.htm][1] [1]: https://www.siteground.com/index.htm?afcode=ce03fed10ed08108efce96ca9dd1c4b0

11.1.1.2. 40+ EUR/sale

11.1.1.3. Friend to a friend link

11.1.1.3.1. 3 months free for any joiner

11.1.1.3.2. [siteground.com/][1] [1]: https://www.siteground.com/?referrer_id=7377012

11.2. Bluehost

11.3. Create 1 landing page

12. Y media WEBSITE

12.1. Private Consulting & Coaching

12.2. Fb community (free)

12.3. Visual Reality Services

12.4. KPI services

12.5. White Rabbit services

12.6. Search Engines

12.6.1. Google

12.7. Footer

12.7.1. Untitled

12.8. Blog

12.8.1. Blog post core

12.8.1.1. Include at end of each post

12.8.1.1.1. This article is about:

12.8.1.1.2. And list all keywords

13. **MY** Ymedia

13.1. My AFFILIATE products

13.1.1. General affiliate programs I canrecommend

13.1.1.1. All fresh...suite 15%

13.1.1.2. Evernote

13.1.2. Affiliate [https://adsoup.firstpromoter.com/home][1] [1]: https://adsoup.firstpromoter.com/home

13.1.3. JVzoo

13.1.3.1. Become affiliate

13.1.4. AppSumo Affiliate Sign up Page

13.1.5. Grammarly

13.1.5.1. Via Vietnamese

13.1.6. Multiple on CJ (Commission Junction)

13.1.6.1. [members.cj.com/member/4732628/publisher/links/search/][1] [1]: https://members.cj.com/member/4732628/publisher/links/search/

13.1.7. Siteground

13.1.7.1. [siteground.com/go/ymedia][1] [1]: https://www.siteground.com/go/ymedia

13.1.7.2. Or

13.1.7.3. https://www.siteground.com/index.htm?afcode=ce03fed10ed08108efce96ca9dd1c4b0

13.1.7.4. Use our Affiliate Link Customizer to track traffic

13.2. My RESOURCES to sell

13.2.1. Bonus Resources

13.2.1.1. Bonus items from Socicake

13.2.1.2. Misc free resources

13.3. Misc

13.3.1. Birthday

13.3.1.1. 21.3.2019

13.3.1.2. 3:15pm

13.3.2. TEXT Blurbs

13.3.2.1. NGO texts

13.3.2.1.1. See coomment

13.3.2.1.2. See comment

13.3.2.1.3. Touchy one

13.3.2.2. Email to thank purchase

13.3.2.2.1. Most important step!

13.3.2.2.2. Objective / Must contain

14. Integration to setup

14.1. Pinterest

14.2. Money - Greenback

14.3. Outfy

15. My Helpdesk

15.1. ymedia.uvdesk.com

15.2. Login: info@ymedia.agency

15.3. Support: support@ymedia.agency