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Creative Marketing for Events by Mind Map: Creative Marketing for Events
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Creative Marketing for Events

Creative content

Scribbled animations

http://youtu.be/N8x0PXktM9w

Rich media

http://youtu.be/udzqt1dUSeY

Vine, Instagram, https://vine.co/v/b6ihO6rBllQ, https://vine.co/v/bwi3dJtd2FP

Infographics

http://www.cebit.de/en/news-trends/index.xhtml

http://www.cebit.jobandcareer.de/content/ueber_die_messe/rueckblende/fotos/index_ger.html

Graphic recording

http://www.cebit.de/en/news-trends/news/cebit-graphic-recording/

http://youtu.be/TZFVGrd4MSM

Curated content

Storify, https://storify.com/SpringMessen/job-and-career-at-cebit-2014, https://storify.com/Twiplomacy/world-leaders-at-davos-2014

Events agency

Brooklyn Beta is an annual gathering of some of the friendliest folks on the Web. Join us for three days of fun away from your computer.

http://brooklynbeta.org

http://thesummit.co

Find your Groove: Web in Travel Singapore

http://youtu.be/z87uvdddXlA

Into the Wild: Re-Publica Berlin 2014

http://re-publica.de/en

Creative use of marketing channels

Event website

http://retune.de/2013

Flat design and scroll-activated animations, www.kaipoche.co, http://hy.co, www.designforschungstag.com, http://brooklynbeta.org

www.commshero.com

Email marketing

http://reallygoodemails.com

Social channels

Public relations

Viral marketing

Arnold crushing things, almost 10 Mn views, http://youtu.be/w4lnVx2BAYk

Modell-bau.at Vienna, http://youtu.be/e0Ds2lTItKM

Print/PDF brochures

http://files.websummit.net.s3.amazonaws.com/2014-Overview.pdf

Print ads

Media cooperations

Creative design

http://re-publica.de/en

www.designforschungstag.com

http://hy.co

Creative sponsorships

http://www.crowdmedia.de/simyo-macht-cleveres-marketing-auf-der-re-publica/

Always good sources to find inspiration for sponsorships

http://sxsw.com/marketing/

http://www.mobileworldcongress.com/reasons-to-sponsor/

http://www.cesweb.org/exhibitor

http://eventview.files.wordpress.com/2012/11/sponsorship-presentation-11-20-121.pdf

Online-mindmap for the session "Creative marketing, design and promotion" at Who stole my audience?, London, 25 April 2014. Attendees are invited to share their examples of outstanding marketing and promotion campaigns for trade shows, conferences and events here. Simply click on Edit/Bearbeiten to add or modify content.