Future of TV
Notes from an appearance by Helen Baxter of Mohawk Media on TVNZ's Media7 show, March 2010.
1. Published by Helen Baxter, Mohawk Media, NZ under a Creative Commons, Attribution-Noncommercial-Share Alike (BY-NC-SA) License. You can share, remix and republish this work for non commercial use, as long as you give attribution and publish using the same CC license.
2. Holo-TV
2.1. Known as Star Wars Tech
2.2. Demoed - Japan 2009
2.3. No 3D glasses
2.4. Can move head around
2.5. NHK Japan 2016
2.6. Japan driven by bid for 2022 World Cup - football
2.7. Not on walls, more like large book on floor
3. 3 interfaces
3.1. lean forward
3.1.1. Older audience
3.1.1.1. 44% over 35
3.1.2. Meta data across multiple channels
3.1.3. create tools not rules to drive behaviour
3.2. lean back
3.3. quick dip
3.3.1. Mobisodes
4. Mobile
4.1. Pico projectors
4.2. Haptic feedback
4.3. Tactial interfaces
5. Future
5.1. Real Time Translation
5.1.1. Babelfish earpieces
5.2. Flexible screens
5.2.1. Home wall - organic LEDs
5.2.1.1. Cheaper than wall paper?
5.3. Contact lenses
5.3.1. Digital lenses can already zoom in
5.4. OLEDs need no backlighting
5.5. 3d Autostereoscopic displays
6. Gaming/Interaction
6.1. Participatory Media
6.1.1. Online Identity
6.2. Cast your avatar in LOST Universe
6.3. Fan fiction
6.3.1. Buffyverse
6.3.2. Firefly Browncoats
6.3.3. Star wars
6.4. Racting - The Diamond Age
6.5. "People watch stories not pictures"
7. Helen Baxter
7.1. Linked In: http://www.linkedin.com/in/helenbaxter
7.2. [email protected]
7.3. Been publishing online since 1994
7.4. Mohawk Media
7.4.1. Virtual World, Radio NZ
7.4.2. twitter.com/mohawkmedia
7.4.3. People In Your Neighbourhood
7.4.4. Digital NZ
7.4.5. Creative Commons NZ
7.4.6. twitter.com/theg33kshow
7.5. MsBehaviour
7.5.1. DJ / Creative ID
7.5.1.1. Twisted Radio
7.5.1.2. Blog
7.5.2. The MsBehaviour Files
7.5.3. twitter.com/msbehaviour
8. Business
8.1. business models lag behind tech
8.2. Embed sponsorship or product placement
8.2.1. More effective than pre-rolls or overlays
8.3. Create once - sell many times
8.4. Korea - grid delivery systems & P2P Distribution
8.4.1. Bandwidth increases the more download
8.5. Google TV
8.5.1. Entertainment hub, searches all channels
8.5.2. Apple TV