Social Media

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Social Media by Mind Map: Social Media

1. Facebook / Google+

1.1. Company page

1.1.1. Avatar and cover

1.1.2. Posting schedule

1.1.2.1. Tuesday

1.1.2.1.1. Tip

1.1.2.1.2. Use case

1.1.2.2. Thursday

1.1.2.2.1. Video

1.1.2.3. Sunday

1.1.2.3.1. Infographic

1.1.2.3.2. Quote

1.2. Ads

1.2.1. Newsfeed

1.2.1.1. Budget: 300 / month

1.2.2. Small side ads

1.2.2.1. Budget: 200 / month

1.2.3. Target group #1

1.2.3.1. Men 20-55

1.2.3.2. Internet

1.2.3.3. Creativity

1.2.3.4. iOS users

1.2.4. Target group #2

1.2.4.1. Women 19-58

1.2.4.2. Teachers

1.2.4.3. Edtech

1.2.4.4. Creativity

1.3. Groups

1.3.1. Mind mapping

1.3.2. EdTech

1.3.3. Project management

1.3.4. Productivity

2. Twitter

2.1. Twitter page

2.1.1. Avatar

2.1.2. Cover image

2.2. Tweet 3x a day

2.3. Content

2.3.1. Retweets

2.3.2. Support

2.3.3. Downtime warnings

2.3.4. Tips

2.3.5. Curated content

2.4. Twitter Love page

3. Pinterest

3.1. Curated content

3.2. Blog posts

3.3. Infographics

3.4. Update 3x week

4. YouTube / Vimeo

4.1. Tutorial videos

4.2. Webinars

4.3. Product videos

4.4. Series "Our personal productivity tips"

5. LinkedIn+

5.1. Company page

5.1.1. Important updates, releases

5.1.2. Job openings

5.1.3. Events

5.1.3.1. Company get-aways

5.2. Product discussion forums

5.2.1. Update once a week