Influence
by Alexandra Samuel
1. Number of followers
2. Credibility of followers
3. Engagement of followers
4. Credentials
5. Achievements
6. Links and citations
7. Dates/currency
8. "What have you done for me today?"
9. WHO are their followers?
10. Influential in which channels?
11. Body of work
11.1. volume
11.2. quality
12. Online measurement