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Strategy by Mind Map: Strategy
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...the determination of the basic long term goals and objectives of an enterprise, and the adoption of courses of action and the allocation of resources necessary for carrying out these goals…

...a unified, comprehensive, and integrated plan designed to ensure that the basic objectives of the enterprise are achieved…

Mind Map

Impact Wheel

Why Diagram

Influence Diagram

Macro and Micro Environment Analysis

The PESTLE framework is designed to identify macro-level influences on a firm or industry,

SWOT focuses on the external and internal environment of the particular organisation.

Deep Structure - Elements would be exchange rates, government regulations, tariffs, interest rates, social changes, and tax rates. The

Industrial Analysis - Services


Value Chain

Scale and Scope economics in services


Resources for sustained competitive advanage


core competence

Capability to deploy resources

Dynamic Capabilities - match and even create market change

Knowledge leading to competitive advatnage

Strategic Matrix - Weihrich





Describing Strategy Framework

Clear set of long term goals

scope of business

competitive advantage

strategic logic