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PR 2.0 by Mind Map: PR 2.0
4.5 stars - 2 reviews range from 0 to 5

PR 2.0

Blogs

Product blog

Evangelist blog

TA lifestyle blog

Launch/Buzzblog

Company videoblog

Microblog

Podcasting

Bloggers as journalists

Media Relations Management 2.0

Social Media Release

Tag-based media database

New channels

Flickr

YouTube

etc.

Corporate media wiki

Conversational marketing

Blog monitoring

Forum engagement

IdeaStorm-like sites

CGM

Video contests

Ad remixes

Home-made ads

Community marketing

Sponsoring independent communities

Branded communities

Social networks

Company profiles

Branded groups

Targeted advertising

Widgets

Games

Virtual worlds

Second Life

Google Lively

etc.

Games advertising

Traditional games

MMORPGs

Mini-clips

Guerilla marketing

Astroturfing

Viral marketing

Ambient marketing

WOM

Opinion panels

Advocate mapping