CUSTOMER AVATAR

1. Does not know my brand.

2. Education

2.1. Some college

3. Knows she has a problem.

4. Goals

4.1. Broad goals

4.1.1. To start her own business.

4.1.2. To build a blog

4.1.3. To get traffic to her blog/website

4.1.4. To get paying clients

4.1.5. To learn Facebook Ads

5. Awareness

5.1. Looking for a solution.

6. Sources

6.1. Facebook Groups

6.1.1. Living the Laptop Life

6.1.2. Human of Onlilne Business

6.1.3. The Systems and Sass Society

6.2. Instagram

6.3. Google

6.4. LinkedIn

6.5. Podcasts

7. Worldview

7.1. Not religious

8. JENNIFER FLORES

8.1. NAME

9. Psychographics

9.1. Aware and respectful of other cultures

9.2. Worried about money

9.3. Likes fine clothing

9.4. Likes to travel

9.5. Appreciates good food

9.6. Wants an nice car

9.7. Favors quality over economy

9.8. Values time with a small group of friends

9.9. Wants to spend time with her family

9.10. Wants to be her own boss

9.11. Doesn't like to take orders from anyone

9.12. Wants to feel free.

9.13. Introverted

9.14. Reads a lot

9.15. Has a desire for learning how to make money online.

9.15.1. Blogging

9.15.2. Facebook Ads

9.15.3. Website traffic

9.15.4. Affiliate marketing

9.15.5. Sales funnles

10. Organization

10.1. All over the place

11. Challenges

11.1. Finances

11.1.1. No money

11.1.2. Minimum wage

11.1.3. Part time job

11.1.4. Rent too high

11.2. Time

11.2.1. Too little time

12. Fears

12.1. Not going to make it

12.2. Not good enough

12.3. Lagging behind

12.3.1. Lack of experience

12.4. Can't catch up

12.5. Overwhelmed

13. Demographics

13.1. Age

13.1.1. 34

13.2. Gender

13.2.1. Female

13.3. Income

13.3.1. 30K per year

13.4. Interests

13.4.1. Writing

13.4.1.1. Reading

13.4.1.1.1. Learning

13.5. Job Title

13.5.1. Admin Assistant

13.6. Marital status

13.6.1. Single