1. Final Recommendation
1.1. Expand into new regions
1.2. Strengthen distribution network
1.3. Develop Unique marketing tactics
1.4. adapt to different cultural aspects of different markets
2. Problem Indentification
2.1. Main probelm is about 10 to 12% of the employees of the company are using share point project system to share their knowledge and experience
3. Critical issues
3.1. The risk to new entranst because of high entery barriers
3.2. Market and industry share
3.3. Imitation on earning expectation and capabilty of firms in an industry
3.4. barriers to entry for new entrants in favor of TPA
4. Environment analysis
4.1. Internal
4.1.1. Focus Strategy
4.1.2. Differentiation Strategy
4.2. External
4.2.1. Economic
4.2.1.1. Interest Rate
4.2.1.2. GDP
4.2.1.3. Infaltion
4.2.1.4. Unemployment Rate
4.2.2. Political
4.2.2.1. Goverment Support
4.2.2.2. policy making
4.2.2.3. Taxation
4.2.2.4. Political Stability
4.2.3. Social
4.2.3.1. Social Trends in Education
4.2.3.2. Social Pattern and consumer Behaviour
4.2.3.3. social patterns and changing consumer needs
4.2.3.4. Social Patterns make companies more consumer-Centric
4.2.4. Enviromental
4.2.4.1. Improved consumer relation
4.2.4.2. Enviromental sustainabillty
4.2.4.3. enviromental Stability and business Standart
4.2.4.4. Business Growth
4.2.4.5. Enviromental stabillity and budget allocation
4.2.5. Legal
4.2.5.1. Discrimination law
4.2.5.2. Labor Law
4.2.5.3. Health and Safety Laws
4.2.6. Technological
4.2.6.1. Managing technology and the future TPA
4.2.6.2. Improved value chain network
4.2.6.3. The advent of the internet and online retailing
4.2.6.4. social media and business growth
4.2.6.5. Innovation
4.3. Porter 5 forces
4.3.1. Bargaining power
4.3.1.1. TPA Ensure risks againt high buyer power
4.3.1.2. Retail Product Differentiation
4.3.2. The threat of subtitute products or services
4.3.2.1. Subtitute and product benefit
4.3.2.2. subtitute form
4.3.2.3. switching cost to subtitute for customer
4.3.2.4. subtitute and consumer behaviour
4.3.3. The threat of new entransts
4.3.3.1. Supply quality and business dynamics
4.3.3.2. sources of production for TPA
4.3.3.3. Supplier power refers to the power that is held by the suppliers
4.3.3.4. Independet suppliers
4.3.4. Bargaining power of supplier
4.3.4.1. the risk to new entrants because of high entry barriers
4.3.4.2. Market and Industy Share
4.3.4.3. Imitation on earning expectation and capability of firms in an industry
4.3.4.4. Barriers to entry for new entrants
4.3.5. Rivalry among existing firms
4.3.5.1. Brand Management
4.3.5.2. High busines cost
4.3.5.3. Diversification
4.3.5.4. Nature of Fragmentation