1. Increasing number of craftsmen
1.1. Creating craftsmen relation system
1.1.1. New functions of website
1.1.1.1. Automatized forms for new craftsmen
1.1.1.2. Technical support
1.1.1.3. Ability to put the product up for sale
1.1.1.4. Internal wallet or payment system binding
1.1.1.5. Discount system
1.1.1.6. Referral system
1.1.1.7. Analytical functions
1.1.2. Creating mobile app
1.1.2.1. Transferring site functions to an application
1.2. Warehouses
1.2.1. Contacts
1.2.2. Creating pool of warehouses
1.3. System of transportation
1.3.1. Contacts
1.3.2. Creating pool of drivers
1.4. PR-campaign for craftsmen
1.4.1. New positioning
1.4.1.1. Developing of business model
1.4.1.2. Values
1.4.1.3. Strategy
1.4.1.4. Mission
1.4.2. Communication
1.4.2.1. Social networks
1.4.2.1.1. Facebook
1.4.2.1.2. Telegram
1.4.2.1.3. Instagram
1.4.2.1.4. Website
1.4.2.2. Media
1.4.2.2.1. Traditional
1.4.2.2.2. Online
1.4.2.3. Festivals and fairs
1.4.2.3.1. List of events
1.4.2.3.2. Participation
1.4.2.3.3. Results
2. Legal issues / B2G relations
2.1. Working with other countries
2.1.1. Customs
2.1.1.1. Consultation
2.1.1.2. GR system
2.1.2. Transportation contracts
2.2. Taxes
2.2.1. accounting system
2.2.2. ERP
3. Increasing of profitability
3.1. Increase income
3.1.1. Additional business activities
3.1.1.1. Design
3.1.1.2. 3D-Visualization
3.1.1.3. Research
3.1.1.4. Consultancy
3.1.2. Investments
3.1.2.1. Business angels
3.1.2.1.1. Сreating a list of useful events
3.1.2.1.2. Preparations
3.1.2.1.3. Participation
3.1.2.1.4. Evaluation of results
3.1.2.1.5. Further communications
3.1.2.2. Venture investments
3.1.2.3. Bank loan
3.1.2.3.1. Overview of offers
3.1.2.3.2. Preparing of documents
3.1.2.3.3. Preparing for meeting with bank
3.2. Reduce costs
3.2.1. Inter entrepreneurship
3.2.2. Total quality system
4. Research and information extraction
4.1. Internal research
4.1.1. Pool of competences
4.1.1.1. Current
4.1.1.2. Planned
4.1.2. HR strategy
4.1.2.1. Planning
4.1.2.2. Strategy
4.1.2.3. Hiring
4.1.2.4. Costs evaluating
4.1.3. Motivation system
4.1.3.1. Finanshal
4.1.3.2. Non-financal
4.2. External research
4.2.1. Market research
4.2.1.1. Who is customers?
4.2.1.1.1. Pricing
4.2.1.1.2. Demand analysis
4.2.1.1.3. Targeting
4.2.1.1.4. How customers search information?
4.2.1.2. Who is competitors?
4.2.1.2.1. SWOT
4.2.1.2.2. BCG
4.2.1.2.3. 6 powers of Porter
4.2.1.2.4. PESTEL+ analysis
4.2.1.3. Stakeholders
4.2.2. Supply chains
4.2.2.1. Drivers
4.2.2.2. Warehouses
4.2.2.3. Costs evaluating
5. Increasing the number of sales
5.1. Product availability
5.1.1. To consumers
5.1.1.1. Online platforms
5.1.1.1.1. Online store
5.1.1.2. Stores
5.1.1.2.1. Brand store
5.1.1.2.2. Big retailers
5.1.1.2.3. Independent shops
5.1.2. To businesses
5.1.2.1. Different strategies
5.1.2.2. Currently only available to consumers
5.2. Product promotion
5.2.1. Offline channels
5.2.1.1. Magazines
5.2.1.2. Flyers
5.2.1.2.1. ROI, Cost evaluation
5.2.2. Online channels
5.2.2.1. Social media
5.2.2.1.1. Brand's instagram site
5.2.2.1.2. Paid promotions
5.2.2.2. Other advertisements
5.2.2.2.1. Related magazines
5.3. Product development
5.3.1. Additional research
5.3.2. Investment analysis