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Create a Competitive Analysis / SWOT to position your company in the market

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1. What is your competition doing?

2. Is there any outstanding debt or large loan?

3. Weaknesses

3.1. Areas you should avoid?

3.2. What are some weaknesses seen by other companies?

4. What are the best opportunities?

5. Strengths

5.1. What are the strengths of your company?

5.2. What do other companies see as your strengths?

6. Threats

7. Opportunities

7.1. Interesting trends in your niche?