1. Selling Strategy
1.1. what are all the things that we should be listening for?
1.2. uncovering needs
1.2.1. what
1.3. Buy anything? üMust be Motivated to Change2.Buy now?üMust feel Urgency3.Buy myproduct or service?üSolution Fit to customer’s specific needs or desiresüValue vs. CostüAlternative approaches that solve their problem
1.4. Discover
1.4.1. what are their motivations
1.4.1.1. what are their needs/wants?
1.4.1.1.1. individually
1.4.1.1.2. as a company
1.4.1.2. how are they motivated?
1.4.1.2.1. individually
1.4.1.2.2. company
1.4.2. urgency
1.4.2.1. fear
1.4.2.1.1. If I DO NOT do anything different, Bad Things will happen
1.4.2.2. greed
1.4.2.2.1. If I do something different, Good Things will happen
2. myRabble
2.1. access the latest information, resources, & services through our free digital platform
3. Engagement Solutions
3.1. RabbleReach
3.1.1. for our advocacy partners, reach more patients by promoting patient services, webinars, and content on myRabble™
3.1.2. features & benefits
3.1.2.1. value
3.1.2.1.1. reach a different set of patients
3.1.2.1.2. fulfill your mission
3.1.2.1.3. free distribution of advocacy content to reach more patients
3.1.2.1.4. measure patient impact
3.1.2.1.5. minimal resource burden
3.1.2.2. what is the content
3.1.2.2.1. advocacy services, webinars, and information
3.1.2.3. how is it distributed?
3.1.2.3.1. sponsored posts
3.2. RabbleLearn
3.2.1. features & benefits
3.2.1.1. value
3.2.1.1.1. closed-loop patient learning
3.2.1.1.2. focused patient cohort
3.2.1.1.3. success metrics based on engagement
3.2.1.2. what is the content?
3.2.1.2.1. disease state learning
3.2.1.2.2. clinical trial learning
3.2.1.2.3. branded learning
3.2.1.3. how is it distributed?
3.2.1.3.1. sponsored posts
3.2.1.3.2. learn module
3.3. RabbleRecruit
3.3.1. accelerate clinical trials by improving the clinical trial learning journey and measuring recruitment effectiveness
3.3.1.1. features & benefits
3.3.1.1.1. value
3.3.1.1.2. what is the content
3.3.1.1.3. how is it distributed
4. Research Solutions
4.1. RabbleSnapshot
4.1.1. measure impact of patient reported outcomes and patient reported performance measures
4.1.1.1. features & benefits
4.1.1.1.1. value
4.1.1.1.2. what are we measuring
4.1.1.1.3. how is it distributed/collected
4.1.1.1.4. pricing model
4.1.1.1.5. variables
4.2. RabbleRealWorld
4.2.1. understand cancer demographics, behavior, and outcomes within a defined cohort in the real world setting
4.2.1.1. features & benefits
4.2.1.1.1. value
4.2.1.1.2. what are we measuring
4.2.1.1.3. how is it distributed/collected
4.2.1.1.4. pricing model
4.3. RabbleTrials
4.3.1. collect point of care patient data in the clinical trial setting
4.3.1.1. features & benefits
4.3.1.1.1. value
4.3.1.1.2. what are we measuring
4.3.1.1.3. how is it distributed/collected
4.3.1.1.4. pricing model
4.4. target incident first, see what you get....
5. cohort is identifying incident cases of people & follow them for outcomes of interest; stratified by variables of interest
6. Details needed for
6.1. Website
6.1.1. short description
6.1.2. how stakeholder can work with us