The Four P's of Marketing: Dollar Tree
Barry Berridgeにより
1. Product
1.1. Miscellaneous items
1.2. Junk food and snacks
2. Price
2.1. Everything is a dollar or less
3. Promotion
3.1. Word of mouth
3.2. Social Media
3.3. Flyers
4. Place
4.1. Dollar Tree stores
4.2. Lower income neighborhoods