1. MODULE 1.READ AND DISCUSS
1.1. PRE-READING
1.1.1. comment on the quote(s)
1.1.2. introductory questions
1.2. READING TASKS
1.2.1. give the GIST of the text
1.2.2. ENTITLE the text (if the name is hidden)
1.2.3. Give the ALTERNATIVE TITLE of the text
1.2.4. COMPREHENSION CHECK - 4-6 analytical questions
1.2.5. Match the ...to the ideas...
1.3. TEXT ANALYSIS
1.3.1. Comment on the following EXTRACTS from the text...
1.3.2. Define the words from the text...
2. MODULE 2.BOOST YOUR VOCABULARY
2.1. Speaking/Warm-up
2.1.1. WORD ANALYSIS
2.1.1.1. Explain in English the following words/expressions
2.1.1.2. answer the following questions (questions with embedded ACTIVE VOCABULARY)
2.2. VOCABULARY BOOST
2.2.1. GAP-FILL EXERCISES
2.2.2. PARAPHRASING (use your active vocabulary to paraphrase the underlined text)
2.2.3. WORD FAMILY (derivatives)
2.2.4. MIXED BAG (other types of language exercises)
2.2.5. TRANSLATION (RU-EN/EN-RU/TWO-WAY TRANSLATION)
2.2.6. MATCHING (word-definition)
2.2.7. ACT OUT A SITUATION in pairs/small groups (use your active vocabulary)
3. MODULE 3. COLLABORATE
3.1. projects
3.1.1. personal
3.1.2. team projects
3.2. online research tasks
3.3. POWERPOINT presentations on the topic
3.4. debates
3.4.1. PRO & CONTRA (2 opposing teams discuss a controversial issue)
3.5. role-plays
3.5.1. PR press conference (PR agents and conference interpreters)
4. MODULE 4. WATCH AND LISTEN.
4.1. PR/Advertizing/Marketing/Branding related TED TALKS/podcasts from Oxford University
4.1.1. Listening comprehension tasks
4.1.2. Writing a summary
4.1.3. Script analysis tasks