1. SEM
1.1. Budget
1.1.1. Materials
1.1.2. Personnel
1.1.3. Services
1.1.4. Duration
1.2. SEA
1.2.1. Budget
1.2.1.1. Keywords
1.2.1.1.1. remarketing
1.2.2. Google Ads
1.3. Google Analytics
1.4. Google MyBusiness
1.5. SEO
1.5.1. Text optimizing
1.5.2. use Tools & Plugins
1.5.3. Create sitemaps
1.5.4. Keyword research
1.5.5. intern/backlinks
1.5.6. Responsive Design
1.5.7. bounce rate optimisation
1.5.8. meta description
1.5.9. H1 Title
1.5.10. Google Search Control
2. Press
2.1. Press Kit
2.1.1. Project specifications
2.1.2. End User requirements
2.1.3. Action points sign-off
2.2. Press Release
2.3. Blog
2.3.1. On Website
2.4. Website
2.4.1. Campaign Page
2.4.2. Landing Page
3. Tools
3.1. CRM Program
3.2. Google Analytics
3.3. Social Media Analyzation
3.3.1. SproutSocial
4. Sales
4.1. Analyzation
4.1.1. find weakness of the Marketing
4.1.1.1. generate SWOT_Report
4.1.1.1.1. Target Group evaluation
4.1.2. Checklist for Website/SEM/Social Media/Press Kit
4.2. Process of acquisition
4.2.1. Search
4.2.1.1. Analyse
4.2.1.1.1. Solution/Strategy
4.3. Where do we find our TG
4.3.1. Telefonbuch
4.3.2. KMU Verzeichnis
4.3.3. HR Neuregistrierungen
4.3.4. Messen
4.3.5. Instagram/Facebook
4.3.6. Suchergebnisse ab dem unteren drittel anwerben um sie auf Platz 1 zu ranken
4.3.7. MeetUps
5. Vision
5.1. Digital Marketing
5.1.1. Consulting
5.1.1.1. Strategie and Concept
5.1.1.2. Technologie and Trend
5.1.1.3. Branding
5.1.1.4. Analyzation
5.1.2. Productdevelopment
5.1.2.1. CMS
5.1.2.1.1. Website
5.1.2.1.2. CF Site
5.1.2.1.3. Blog
5.1.2.2. Video
5.1.2.2.1. Snippets
5.1.2.2.2. Demos
5.1.2.2.3. Image Film
5.1.2.3. 360 Picture
5.1.2.3.1. Google Maps
5.1.2.4. Social Media Kit
5.1.3. Communication
5.1.3.1. SEM
5.1.3.2. Social Media Advertising
5.1.3.3. E-Mail Marketing
5.1.3.4. Blog
5.1.3.5. Launch
5.1.3.6. Optimizing
5.1.3.7. Packaging
5.1.3.7.1. Business Cards
5.1.3.7.2. Flyer
5.1.3.7.3. Poster
5.1.3.8. Efficiency measurement (ROI)
6. slogan
6.1. skadup- Dein Schlüssel zum Erfolg+
7. Social Media
7.1. Content Marketing
7.1.1. Whitepaper
7.1.2. Blog
7.1.3. Social Media Posts
7.2. Advertising
7.2.1. Channels
7.2.1.1. Facebook
7.2.1.1.1. Feed
7.2.1.2. Instagram
7.2.1.2.1. Hashtags
7.2.1.2.2. Feed
7.2.1.2.3. Stories
7.2.1.3. Twitter
7.2.1.3.1. Hashtags
7.2.1.4. Pinterest
7.2.1.4.1. Hashtags
7.2.2. Retargeting
7.2.3. Pictures and Video
7.2.3.1. max 30 sec
7.3. E-Mail Marketing
7.3.1. Pool
7.4. Influencer Marketing
7.4.1. Cooperation
7.4.1.1. Tech
7.4.1.2. Design
7.4.1.3. Fashion
7.4.1.4. Interior
7.4.2. YouTube
7.4.2.1. Reviews
7.5. IG Package/FB Package /Liinkedin Package
7.5.1. Strategie/Analyse/10Posts/Schulung
7.5.1.1. 500-1500
7.6. Google Ads
7.6.1. Analyse/Strategie/Schulung/Umsetzung
7.6.1.1. 500-1000
8. B2B
8.1. Pre-launch and live campaign work
8.2. Business Model
8.2.1. Comission Fee
8.2.2. Fixed payment
8.3. Target Audience
8.3.1. Crowdfunding
8.3.1.1. Kickstarter
8.3.1.2. Indigogo
8.3.2. Early Startups
8.3.3. Freelancer
8.4. Acquisition
8.4.1. E-Mail
8.4.2. LinkedIn
8.4.3. Checklist
8.4.3.1. Analyzation
8.5. Reference
8.5.1. Nikin
9. Partner
9.1. Fiverr Freelancer
9.2. Webdeveloper/Designer
9.2.1. Kevin
9.2.1.1. 20%
9.2.2. Simon
9.2.3. Fredy
9.2.4. Riccardo
9.3. Graphicdesigner
9.3.1. Seraina
9.3.2. Manuel
9.4. Video Producer
9.4.1. Sebastian
9.4.2. Jonas
9.5. Content Creator
9.6. Influencer
9.7. Sales
9.7.1. Fredy
9.7.1.1. 10%
9.7.2. Simon
9.7.2.1. 10%
10. Legal
10.1. GDPR
10.2. Founding
10.3. Insurance
10.4. Accounting
11. Businessmodel
11.1. Fix costs
11.1.1. 3 packages
11.1.1.1. individual offer
11.2. Commission
11.2.1. 50% off
11.2.1.1. 10% of the successed CF
12. Crowdfunding
12.1. Research
12.1.1. Algortihm
12.1.1.1. Campaign
12.1.1.1.1. Analytics
13. Business process
13.1. Define KPIs
14. Price
14.1. Selbstständige (mit Vorlage)
14.1.1. 1,5-2,5k
14.2. KMU/Startup(individuell)
14.2.1. 2,5-3,5k
14.3. Premium (Mockups,PLugins)
14.3.1. 3,5-6k
14.4. Redesign(individuell)
14.4.1. 2,5-3,5k
14.5. ¨E-Commerce
14.5.1. 2-6k