Business correspondence

1. Meaning of business correspondence

1.1. is the communication or exchange of information in a written format for the process of business activities

2. qualities of a bad business letter

2.1. 1- Lack of clarity 2- Poor uses of words and expressions 3-Incorrect spelling and grammatical errors 4- Too short or very lengthy 5- Too many ideas crowed into one letter 6- Not accurate or factually incorrect 7- Fails to convey the main purpose 8- Too much jargon and technical words 9- Lacking in aesthetical sense 10-Language used not familiar to the reader

2.2. 11- Lengthy paragraphs 12- Offensive in nature 13- Absence of personal touch 14- Lacking in courtesy 15- Creates ill-will 16- Written out of context 17- Absence of relevant information 18- Use of poor- quality paper and ink 19- Wrong address 20- Absence of address

3. Inner qualities &outer qualities of business letter

3.1. 1- Inner qualities

3.1.1. 1- simplicity 2- clarity 3- Accuracy 4- Completeness 5- Relevance 6- Courtesy 7- Neatness

3.2. 2- Outer qualities

4. Importance of business correspondence

4.1. a- Inexpensive and convenient mode

4.2. b- Create and maintain good will

4.3. c- Serves as evidence

4.4. d- Help in expansion of business

5. qualities of good business letter

5.1. 1- Concise

5.2. 2- Clear

5.3. 3- Courteous

5.4. 4- Convincing

5.5. 5- Correct

5.6. 6- Complete

5.7. 7- Concreteness